Show:
Countries
Countries
Apparel
Retail
From LECTURE
100
1st showcase during reign of Louis XIV Royalty, elaborate Paris: The Cradle of the Fashion World
What is France
100
Montreal Toronto 5th Largest employer
What is Canada
100
Women's Apparel
What is largest, most varied, fastest changing Designer- Bridge- Contemporary- Better- Moderate- Budget
100
Breadth
What is Wide or Narrow depending on Color, Lines and Sizes
100
Kinds of Avertising
What is Image, Item, Promo ($)
200
France's Rival Accessories and Knitwear Milan Economy relies on exporting
What is Italy
200
Silk Pearls Tokyo
What is Japan
200
Men's Apparel
What is Dominated by Large Firms and Designer names Tailored- Furnishings- Outerwear- Work Clothing- Other
200
Depth
What is Deep or Shallow depending on Number of Items carried
200
Shows POS, POP, Ideas for merch, and Info Known as the silent sales person
What is the Show Windows
300
Design Schools "Fairy Godmother" kept couture and ready-to-wear Vivienne Westwood.. sparked London Fashion
What is Britain
300
Largest Place of Import for US Low Priced Australia: Wool
What is Asia and Oceania
300
Children's, Tweens, and Teens Apparel
What is Not Innovative, mimics women's and men's apparel Infant- Toddler- Children- Girls- Preteens- Boys- Young men
300
Specialty Store
What is Narrow & Deep; where most consumers shop
300
Visual Merchandising includes.. (5)
What is Communicating, Store Planning, Seasonal Merch, Windows, Interior
400
2000: Trade Agreement with US WTO Silk Hong Kong
What is China
400
Info on LA Market, Dallas Market, and Miami Market..
What is LA: Retail, Apparel, sportswear Dallas: Southwestern, Menswear, bright colors Miami: Latino & Carribean, Semitropical
400
Sends rep to a store with samples to show customers..
What is Trunk Show
400
The Theory of The Wheel of Retailing
What is low priced> limited assortments> trade up (broaden)> Modernize> Assortments vary> Promo
400
What percent of purchases are unplanned
What is 30%
500
Textile Mumbai Fashion Week Handloom Industry Silk Varieties
What is India
500
New York Market..
What is 1,000 show rooms Garment District Macy's, Bloomingdales, etc.
500
Size Ranges in Women's wear
What is Misses- Juniors- Petite's- Women's/Women's petite's
500
identify by garment size, style, color, and inventory
What is RFID tags (Radio Frequency)
500
6 Rights of Merchandising
What is Price, Promo, Product, Quantity, Time, Customer