When discussing the Electronic Systems, What does the term “Strike Rate” mean?
How often a single contractor’s bid is selected
100
What year did the Martin company merge with American Marietta Company?
1961
100
What happened after the fall of the USSR?
Demand for missiles dropped significantly as the expected need declined
100
In 2011, Lockheed Martin’s Aeronautics and Electronics segment comprised of (Blank percent) of the company’s sales?
63%
100
R&G is integral to the technology industry, however (blank) is key to survival?
Innovation
200
In The Electronic System, Who are the second and third largest companies?
Raytheon & Honeywell
200
What year was Lockheed Martin involved in a major scandal?
1970
200
Out of all the General factors of the external environment analysis, which are the top factors that affect Lockheed Martin and give an example?
Political/Legal
Economic
Global
Technology
200
The number of international customers for the F-35 aircraft 8 to 10, which were the two additional countries?
Japan & Israel
200
The Lockheed Martin management felt that splitting the electronic systems segment unit into two divisions, what are the two divisions?
Missiles and Fire Control & Missions Systems and Training
300
Which product did Lockheed Martin launch in 2005 which contributed to the growth of the Electronic Industry?
GPS-2RM satellite
300
As Lockheed Martin, what was the company's first acquisition & what year?
Loral Corporation and COMSAT Mobile in 1996
300
According to the Electronics Systems, What are the major government deterrents (or barriers to entry) for start-ups in this industry?
Continuous facility improvements, Cost reductions, intense national and international competition, and ongoing technology obsolescence
300
Name all 4 industry’s Lockheed Martin competes in.
Aeronautics, Space Systems, Electronic Systems, and Information Systems & Global Solutions
300
According to how Lockheed Martin competes, they operate using four principles. Name them.
Secure, Extend, Expand, Enable
400
The electronic Systems provides what services/products?
Avionics, training systems, communication systems, engineering support, integration support, and other support systems for naval, missile, nuclear, and aircraft systems.
400
According to the case, there was a "merger of equals," what companies were involved?
The Marietta Corporation & Locheed
400
Name 3 Competitors of Lockheed Martin
Boeing, Northrop Grumman, General Dynamics
400
In 2011, Lockheed Martins Net sales totalled at what?
$2.66 billion
400
Which 2 Business Level Strategies do Lockheed Martin use?
Differentiation and Focused Differentiation
500
With regards to the Electronic system, why does the government now reward contracts for whole systems instead of individual components?
Mergers & Acquisitions
500
Multiple mergers and acquisitions occurred in the aeronautic industry, why?
To ensure survival in the face of decreased business potential and in response to pressure to decrease cost.
500
Who does Lockheed Martin depend upon for the majority of their revenue?
U.S. Government
500
Lockheed Martin faced 3 ethical dilemmas, can you name them?
Bribery Scandal, ITAR Violation, Office romance
500
Break down Lockheed Martin’s 4 areas of business into Resource basis and I/O basis.
Resource Basis = Information Systems & Global Solutions
I/O Basis = Aeronautics, Space, Electronic