The 4 P’s
The Product and Company
Types of competition
Types of Media
Objectives of Advertising
100
Design
What is Product
100
An angry bear
What is the logo
100
Pizza Hut vs pizza pizza
What is direct competition
100
It is low cost
What is newspaper
100
This type uses celeberities
What is persuade
200
The attempt to sell a product
What is promotion
200
Prevents ice from forming again
What is a feature
200
Pepsi vs coca-cola
What is direct competition
200
Gets out dated quickly
What is a magazine
200
Keeping the product visible to the consumers
What is remind
300
Direct purchase
What is place
300
Protect your family before and after the storm
What is the slogan
300
Lysol vs KFC
What is no competition
300
This has no visual aid
What is a radio advertisement
300
Tells you about the product
What is inform
400
Selling price - Cost price
What is mark-up
400
Alaskan
What is the company name
400
frozen yogurt vs ice cream
What is indirect competition
400
It is annoying
What is a internet advertizment
400
This tells you about the features
What is inform
500
You use coupons, and contests
What is promotion
500
This part is made out of aluminum
What is the body
500
rogers vs TELUS
What is direct competition
500
A distraction on the roads
What is a billboard
500
This appeals to your emotion
What is persuasive advertising