SCM
What does SCM stand for?
Supply manager systems
What does ERP stand for?
Enterprise resource planning
What does CRM stand for?
Customer Relationship Management
What is the difference between the upstream and downstream parts of a supply chain?
Upstream focuses on suppliers and sourcing materials, while downstream focuses on distributing products to customers.
What is the main purpose of an ERP system?
A) To manage only financial transactions
B) To integrate different business processes into one system
C) To replace all employees with AI
D) To manage only customer relationships
B) To integrate different business processes into one system
What is the difference between Analytical CRM and Operational CRM?
Operational CRM is the customer-facing half, and it creates the data. Analytical CRM runs on that data afterwards to produce insights.
Why can effective supply chain management become a competitive advantage for companies operating across multiple countries?
It enables companies to coordinate complex global networks, reduce costs, and reliably fulfill delivery promises.
ERP systems can provide managers with real-time information about sales, inventory, and production. True or false?
True
What is Customer lifetime value (CLTV)?
The revenue a customer produces, set against the cost of winning and serving them, across the expected life of the relationship.