The process of iteration in search of a successful business model.
What is a Pivot.
The 5-15 most important "metrics that matter" for our business.
What are Key Performance Indicators (KPI's)
The process of determining if your potential customer is ready to "progress" towards your problem solution.
What is solution interviewing.
Matters a ton
What is an expression that describes how important the first minute of a pitch presentation is as in "Minute one, matters a ton".
"Ask for money, get advice. Ask for advice, get money twice."
What is Pitbull's advice to entrepreneurs.
Patents, trademarks, trade secrets and copyrights.
What are the various types of intellectual property.
Is the "juice" worth the "squeeze"?
What Unit Contribution Margin can help us to understand.
People who are experiencing a problem or emotion so intensely that they are actively seeking a solution to it.
What are Early Adopters
Being confident, conversational and using "powerful" words.
What is important when pitching your business.
DOUBLE POINT BONUS!
An organization that supports early-stage, growth driven companies through education, mentorship and financing.
What is a Startup Accelerator (i.e. Gener8tor)
DOUBLE POINT BONUS!
A "sea" of Business Model Canvasses as they relate to our own.
What is our competition
Customer Lifetime Value may be increased by reducing this.
What is Customer "Churn"
An experience where the value proposition is delivered almost, if not entirely, manually by one on the company’s founders.
What is a concierge MVP.
DOUBLE POINT BONUS!
Graphical visual representations of information, data or knowledge intended to present complex information quickly and clearly.
What are infographics
The best way for an entrepreneur to gain "traction"
What is starting with a small sliver of the market and "owning it" (a beachhead market).
Google key words, trade organizations and publications, surveying the target market.
What are ways that competitors might be discovered.
DOUBLE POINT BONUS!
Rental, usage-based, data reselling.....
What are various types of revenue models.
DOUBLE POINT BONUS!
We've interviewed some early adopters and now we need to determine if we're on the "right track".
What the 5 Interview Checkpoint helps us to determine.
10 slides, 20 Minutes, 30 pt (minimum) font
What is Guy Kawasaki's 10 20 30 rule.
What Kindergartners do best.
What is searching, learning and experimenting,
Capture attention, identify problems, describe the solution, benefits and value, establish credibility, call to action
What are the six elements of a great Marketing Message
The cost to acquire a single customer
What is Customer Acquisition Cost
A type of MVP that is handy for prototyping the early stages of digital products.
What are paper interfaces
The event that typically occurs immediately before or immediately after a live pitch presentation.
What is a poster session.
The application of the creative mind, testing and improving, watching the competition, creating robust processes, decreasing time by decreasing the distance, continuous improvement.....
What the tennis ball exercise taught us.