Famous Founders
Start Up Essentials
Money Matters
Risk and Reward
Innovation and Technology
100

This founder created Tesla and is also known for leading SpaceX.

Who is Elon Musk?

100

This document outlines a company’s goals, strategy, and financial projections.

What is a business plan?

100

This is the money left after all expenses are subtracted from revenue.

What is profit?

100

This term refers to the potential loss an entrepreneur faces when starting a business.

What is Risk?

100

This term refers to creating new ideas, products, or methods.

What is Innovation?

200

This Amazon founder started the company in his garage in 1994.

Who is Jeff Bezos?

200

This group of people a business aims to sell its product to.

What is a target market?

200

This term refers to money earned before expenses are deducted.

What is Revenue?

200

This is the potential gain or benefit from taking a business risk.

What is Reward?

200

This type of intelligence allows machines to learn from data and improve over time.

What is AI?

300

This female founder of Spanx became one of the youngest self-made billionaires.

Who is Sara Blakely?

300

This term refers to how a company makes money from its product or service.

What is a revenue model?

300

This is the point where total costs equal total revenue.

What is the break-even point?

300

This strategy involves spreading investments to reduce risk.

What is Diversification?

300

This term describes software that is hosted online and accessed via the internet.

What is Cloud Computing?

400

This founder of Nike started by selling shoes out of the trunk of his car.

Who is Phil Knight?

400

This document is often used by startups to pitch investors in a short, visual format.

What is a pitch deck?

400

This type of investor provides capital in exchange for equity in early-stage startups.

What is a Venture Capitalist? 

400

This metric measures the return on an investment relative to its cost.

What is Return on Investment (ROI)?

400

This term refers to using data analysis to guide business decisions and improve performance.

What is Data Analytics? 

500

This founder of Alibaba is a former English teacher who became one of China’s richest entrepreneurs.

Who is Jack Ma?

500

This term refers to dividing ownership of a startup among founders and investors.

What is equity split?

500

This financial metric measures how quickly a startup is spending its cash.

What is burn rate?

500

This concept refers to evaluating whether the potential reward justifies the risk taken.

What is risk-return tradeoff?

500

This concept refers to a shared virtual space combining physical and digital realities, often associated with VR and AR.

What is the Metaverse?