Design Basics
Name one element of art/design.
What is Line, shape, color, texture, value, form, space?
RGB is mainly used for this type of media.
What is Screen/Digital?
Photos are usually raster or vector?
What is Raster?
What is the one of the first steps in most design projects: sketching or exporting?
What is Sketching?
A design is created for this specific group.
What is Target Audience?
A principle of design referring to how visual weight is distributed.
What is balance?
CMYK is mainly used for this.
What is Print?
Logos should usually be created as raster or vector?
What is Vector?
In Photoshop, this non-destructive feature hides parts of a layer without deleting them.
What is a Layer Mask?
This document explains client needs, goals, and deadlines.
What is a Design Brief?
A principle that guide the viewer’s eye through a composition.
Movement
This type of color scheme uses variations of one color.
What is Monochromatic?
This happens to raster images when enlarged too much.
What is pixelated/loss of quality?
In Photoshop, this tool is used to select part of an image.
What is Selection tools (lasso, marquee, etc.)?
This term describes the visual identity of a company.
What is a Branding?
A principle that focuses on making certain elements stand out.
What is Emphasis or Contrast?
The part of a letter like “b” or “d” rises above the x-height.
What is Ascender?
This type of graphic uses mathematical paths instead of pixels.
What is Vector?
Why do designers use layers?
What is to organize and edit without damaging original content?
Why is audience important in design?
What is it affects colors, fonts, layout, and messaging?
A principle that refers to how well all parts of a design work together.
What is Unity or Harmony?
The typography term that describes the space between lines of text.
What is Leading?
Name one common raster file format.
What is .JPG, .PNG, .TIFF?
DPI stands for this.
What is Dots Per Inch?
Name one thing that should always stay consistent in branding.
What is logo, colors, and fonts?