This is who sets the vision and goals of a company and manages the team.
Who is the CEO?
These are the four P’s of marketing.
What are price, place, promotion, and product?
This is a pathway for a product’s journey from manufacturer to consumer.
What is a distribution channel?
This financial statement shows revenues and expenses and is also called a profit and loss statement.
What is an income statement?
This planet is known as the Red Planet.
What is Mars?
A written document detailing how a business will be structured, managed, run, and grown.
What is a business plan?
This is marketing that improves website visibility in search engine results.
What is search engine optimization (SEO)?
These are the two main types of distribution channels.
What are direct channels and indirect channels?
These costs remain the same no matter the production level.
What are fixed costs?
This is the value of π (pi) rounded to two decimal places.
What is 3.14?
A brief overview of a business plan that includes products, services, funding needs, and financial projections.
What is a lean canvas?
The formula used to calculate customer acquisition cost.
What is (Marketing expenses + Sales expenses) ÷ Number of new customers?
In this type of distribution channel, customers purchase directly from the manufacturer.
What is a direct distribution channel?
This is calculated by subtracting liabilities from assets.
What is equity?
This literary device gives human characteristics to nonhuman things.
What is personification?
his type of compensation includes special perks like trailers or free meals.
What are benefits?
If sales increased from $350,000 to $402,500, this is the sales growth percentage.
What is 15%?
This stage is when a business first develops a concept for a product or service.
What is the Idea stage?
This measures how much cash a company is spending every month.
What is a burn rate?
This document begins with the words “We the People.”
What is the U.S. Constitution?
This legal structure allows owners to sell shares publicly while protecting them from personal liability.
What is a C Corporation?
If marketing and sales costs totaled $107,000 and 100 customers were acquired, this was the customer acquisition cost.
What is $1,070?
This is the first step in the quality control testing process.
What is set quality standards?
The formula used to calculate selling price.
What is (cost × desired profit margin) + cost?
This is the largest ocean on Earth.
What is the Pacific Ocean?