domain 2
domain 3
domain 4
global games
video games
100

This is the specific formula for LTV often calculated as (Average Purchase Value) x (Average Purchase Frequency) x (This Time Period).

What is a Year (or specific contract duration)?

100

This is the formal procedure of testing a limited number of product units to ensure the entire batch meets quality standards.

What is Sampling?

100

This is the financial ratio that specifically measures a company's ability to cover its short-term liabilities using only its most liquid assets, excluding inventory.

What is the Quick Ratio (or Acid-Test Ratio)?

100

The Olympics are traditionally held every this many years.

What is four?

100

This game holds the record for the best-selling video game of all time, with over 350 million copies sold.

What is Minecraft?

200

This term refers to the method of segmenting and targeting users who have previously visited a website but left before completing a purchase.

What is Retargeting (or Remarketing)?

200

This term describes a complete change or overhaul of a product or service, resulting in a significantly new offering to the market.

What is Innovation (or Re-design)?

200

This is the accounting principle that dictates that a business must record a revenue event when it is earned, and not when the cash is actually received.

What is the Accrual Principle (or Accrual Basis Accounting)?

200

This American swimmer is the most decorated Olympian of all time, with 28 total medals.

Who is Michael Phelps?

200

This title popularized the Battle Royale genre when it was released by Epic Games in 2017.

What is Fortnite?

300

The four main components of a traditional Marketing Mix, expanded from the original 4 Ps, now often include People, Process, and Physical Evidence.

What is Promotion (The 7 Ps: Product, Price, Place, Promotion, People, Process, Physical Evidence)?

300

This is the metric that represents the average time a product functions before it is expected to fail or require maintenance.

What is Mean Time Between Failure (MTBF)?

300

Often abbreviated as WACC, this is the discount rate used in valuing a project, representing the blended cost of a company's debt and equity.

What is the Weighted Average Cost of Capital (WACC)?

300

The marathon distance is set at 26.2 miles, a number historically tied to a famous run to this city.

What is Athens (specifically, from Marathon to Athens)?

300

Originally called Puckman in Japan, this arcade maze game debuted in 1980.

What is Pac-Man?

400

In digital marketing, this is the cost model where advertisers pay for users who complete a specific action like a sign-up, download, or purchase, rather than just a click.

What is Cost Per Acquisition (CPA)?

400

In Value Analysis, this is the specific technique used to determine whether the cost of a component is proportional to its contribution to the product's required function.

What is Cost Worth (or Value Index)?

400

The use of another firm's assets, like machinery or office space, often results in this financing instrument which is essentially a contract for the exclusive right to use property for a specified period.

What is a Lease?

400

This Jamaican sprinter holds the world records in both the 100-meter and 200-meter dash.

Who is Usain Bolt?

400

This famous arcade game character was originally a carpenter named Jumpman in his debut title.

Who is Mario?

500

Beyond CAC, this specific metric is used to track the percentage of sales from new customers that can be directly attributed to paid marketing efforts.

What is Marketing Contribution?

500

This is the specific process, outlined in the ISO 9000 standard, that deals with continuous monitoring of system processes to prevent defects before they occur.

What is Quality Assurance (QA)?

500

This funding method is used for early-stage companies, where investors receive a future equity stake at a predetermined discount without setting a valuation today.

What is a Convertible Note (or SAFE Agreement)?

500

This country has won the most medals in Winter Olympic history.

What is Norway?

500

The original Game Boy launched in North America with this famous puzzle game as a pack-in title.

What is Tetris?