A business that is owned exclusively by one person.
What is sole proprietorship?
The difference between assets and liabilities.
What is net worth?
Product, Price, Place, Promotion, People, Physical Environment, and Process
What are the 7 P' of the Marketing Mix?
Moves the product directly from the manufacturer to consumer, like Etsy.
What is direct distribution?
A one-page format that documents or updates a business plan.
What is a Lean Canvas Model?
A business that is owned by two or more people.
What is a partnership?
Money invested in a business in return for a share in the profits of the business.
What is equity capital?
A blending of the product, price, distribution, and promotion used to reach a target market.
What is the marketing mix?
This center handles all the logistics and turns over inventory quickly to ship orders, such as Amazon.
What is fulfillment center?
The external factors that impact a business in a SWOT analysis.
What are opportunities and threats?
A business that has the legal rights of a person but is independent of its owners.
What is a corporation?
An individual or company that makes a living by investing in startup companies.
What is a venture capitalist?
The marketing segment that contains and describes a group of people through data points and statistics.
What is a demographic?
A paid form of communication or marketing sent out by a business about a product or service.
What is advertising?
Information collected for the very first time to fit a specific purpose.
What is primary data?
A legal form of business that provides the benefits of partnership taxation and limited liabilities of a coporation.
What is a limited liability company?
What is an LLC?
The use of the Internet to fund a business venture or project by raising money from a large number of people.
What is crowdfunding?
The marketing segment that focuses on specific reactions and ways customers purchase things.
What is behavioral?
What is indirect channel?
A systematic method that adds features and benefits to a product and encourages the use of materials to save money.
What is value engineering?
A corporation organized under Subchapter S that contains up to 100 shareholders and is a domestic business entity.
What is an S Corporation?
Wealthy private investors focused on financing small business ventures in exchange for equity.
What is an angel investor?
A business's percentage of the total sales generated by all companies in the same market.
What is market segment?
The coordination of manufacturers, suppliers, and retailer working together to meet a customer need for a product or service.
What is supply chain management?
A company's social media page, website or blog is considered this.
What is owned media?