Evaluation 101
All About the Data
All Things Formative
Process Process Process
Evaluator, Please
100

Evaluation that occurs at a program's end.

What is Summative?

100

Initial data reflecting the status or interests of the participants prior to program implementation.

What is baseline data?

100

Degree to which program is evidence-based.

What is evidence?

100

Extent to which the program, activity, or service was delivered  as planned or as per protocol including the use of timelines and logic models.

What is fidelity?

100

Evaluation conducted by someone who is not connected with the program.

Who is an external evaluator?

200

Collect data about health problems of a specific group prior to a program design or implementation.

What is Community needs assessment

200

Concern that occurs when an instrumental tool may be flawed.

What is reliability?

200

Degree to which multiple components are built into the program.

What is multiplicity?

200

Number of program units delivered (e.g., presentation, products, services, messages, etc.)

What is dose?

200

Individual trained in evaluation and personally involved with the program who conducts a program evaluation.

Who is an internal evaluator?

300

Focuses on intermediary measures such as behavior change or changes in attitude, knowledge, and awareness.

What is impact evaluation?

300

When a tool measures what it wants to measure.

What is validity?

300

Extent to which an adequate range and number of participants are involved in the program.

What is inclusion?

300

Proportion of the priority poulation actually participating in the program, activity, or service

What is response?

300

Evaluation should never cause mental, emotional, or physical harm to those in the priority population is an example.

What is ethical consideration?

400

Process of determining the value or worth of a health promotion program or any of its components based on predetermined criteria identified by stakeholders.

What is Evaluation?

400

Impact and outcome evaluations together constitute this type of evaluation.

What is summative evaluation?

400

Proportion of priority population given the opportunity to participate in the program.

What is reach?

400

External factors that may influence program results (e.g., competing programs, conflicting messages, other confounders).

What is context?

400

Ensure that information needs of evaluation users are satisfied with relevant information provided in a timely manner.

What are utility standards?

500

A type of formative evaluation that generates data at the beginning of program implementation to plan, revise, or improve program.

What is Process Evaluation?

500
Those served or affected (directly or indirectly) by the program.

Who are stakeholders?

500

Degree to which programs, services, or activities are modified based on feedback received from participants, partners, or other stakeholders.

What is adjustment?

500

Proportion of the priority population given the opportunity to participate in the program, activity, or service.

What is reach?

500

Ensure that evaluation is viable, realistic, affordable given the amount of time, resources and expertise expended.

What are feasibility standards?