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When Joan turns the grocery cart down the candy aisle, her 3 year-old son, Connor, starts screaming "Want Candy! Candy!" Joan moves to another aisle, but Connor continues to scream. As other shoppers begin staring and Joan starts to feel embarrassed, she finally gives Connor a bag of M&M's. Connor is now more likely to scream in a store when he wants candy because he has experienced ________________.
What is Positive Reinforcement