Chapter 8
What does and Effective intervention entail?
An intervention that leads to the desired outcome
Consumable, expendable items that the planner provides for participants
Supplies
Program that is focused on on the priority populations wants, needs, desires, preferences, etc.
Consumer based
Component of logic model that involves resources such as partnerships, equipment, community resources
Inputs
costs that consist of Additional fees or items that include extended warranties, service contracts, and new equipment
Soft costs
dividing a broader population into smaller groups
Segmenting
The portion of cost in a budget that is directly expended in providing a product or service (wages and salaries)
Direct cost
Attempts to change behavior for improved health or social outcomes
Social marketing
Trying the program out with a small group from the priority population to identify any problems
Pilot Testing
all in priority population are exposed at same time
Total Program
Assists program planners in creating health promotion interventions that include social media
P.O.S.T
What is it called when someone other than the planning agency or participant (like an employer local civic group) that helps finance your program
Third-Party support
type of promotion tool that involves person to person persuasion to buy a product
Personal selling
A component of the logic model that consists of activities that provide products, services, and infrastructure
Outcomes
The process in which those in the community become involved in the institutions & decisions that impact their lives
knowing what is appealing and motivating to the population. includes needs assessment.
Non consumable, non expendable items, usually owned by planner
Equipment
what keeps people from responding to an intervention or behavior
Barriers
The act of converting planning, goals, and objectives into action through administrative structure, management activities, policies, procedures, and regulations, and organizational actions of new programs
Implementation
A set of processes for creating, communicating, and delivering value to costumers
Marketing
intervention created for for specific needs, interests, and circumstances
Tailoring
those that do not vary depending on the amount of product or services delivered
Fixed costs
What segmentation considers if the segment in large enough & profitable enough to make a difference
Substantial segmentation
limiting the number of people who are exposed, then gradually increasing the numbers; by offerings, by location, by ability, by number
Phasing in
The act of informing participants of risk or dangers and any possible discomfort
Informed consent