This four letter word beginning with 'C' may limit airport development
What is cost
100
_________manage specialized functions such as accounting, sales, and personnel in large
What is functional managers
100
"R" letter word that represents the main reason governments may be interested in tourism management
What is Revenue
100
Used to analyse or measure changes induced by tourism
What is Environmental Assessment
200
The relationship between individuals' motivation to travel and their ability to do so
What is Tourism Demand
200
This type of revenue include income from activities not associated with the airport core business and which is divided into aeronautical and non aeronautical revenue
What is non-operating revenue
200
________means reducing expenditure and inputs to a minimum to achieve more cost-effective outputs
What is Efficiency
200
Most influential tourism body responsible for tourism policy in Jamaica
What is Ministry of Tourism
200
This negative economic impact of tourism represents the removal of tourism dollars earned in Jamaica to another country, eg. money earned by expats
What is Leakage
300
This type of demand consists of the proportion of population who are unable to travel because of circumstances
What is Suppressed demand
300
Inter-governmental agency that acts as a forum to discuss major aviation issues.
What is ICAO
300
________in marketing represents the manner in which a company seeks to improve customers knowledge of the services it sells so that those people who are made aware may turn into buyers
What is Promotion
300
A type of tourism that utilize present resources in such a way that they are preserved to meet the needs of future generation
What is Sustainable Tourism
300
________expenditure represents how tourism enterprises use the income derived from tourist spending eg, to pay for services, employees etc
What is Indirect
400
Plog's traveller who likes the familiar and may be repeat visitor, they are anxious, and is less adventurous
What is Psychocentric
400
______programmes were developed by airlines to encourage customer loyalty as part of customer relationship management
What is Frequent Flyer
400
One of the five area of operations management which represents the planning of work and use of the organization's physical and human resources
What is Scheduling
400
The seventh stage of the Tourism Planning process
What is Implementation and Monitoring
400
The migration of people from rural areas to urban areas to seek employment resulting in negative effect on family structures represents a ________ impact
What is Social impact
500
The _______model is used by marketers to take consumer from a stage of unawareness of a product/service thru to a point where they want to consume it.
What is AIDA (Awareness, Interest, Desire, Action)
500
The ________system allows airlines to develop a network to serve a large number of people over a wide area with the ability to get passenger from feeder routes
What is hub and Spoke
500
Tourism businesses may wish to grow and expand, ________represents a growth option where different businesses agree to cooperate in various ways (includes such things as marketing agreements or technical co-operation)
What is Strategic alliance
500
In this stage of the tourism planning process, an inventory of existing tourism resources and facilities are reviewed
What is Survey of all Elements (Stage 3)
500
Visitor management calls for the use of various techniques.
Identifying reasons for visiting, to understand how to develop tools to modify visitor behaviour is a technique called____