Expository Pillar
Types of leads
100

The first paragraph of the article that tells you what it is about.

What is introduction?

100

A short story of someones experience.

What is an anecdote?

200

The topic of the paragraph.

What is the main idea?

200

Numbers/facts

What are statistics?

300

Details that support the main ideas..

What is a supporting detail?

300

Quote a person

What are quotations? 

400

The paragraph in the end of the article that summarizes the whole article.

What is a conclusion?

400

When you ask a thought provoking question

 What is a Question lead