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Ad Pad
OOH the competition...
and the advertisers...
and other fun stuff.
100
This social media giant went public this month.
What is facebook.
100
These solutions help your advertiser cap out for the day. Name 3
What are, raising CPC's, test campaign adding more whitelisted sources, adding keywords, opening it up to more buckets and turning off pacing.
100
These are three examples of direct competitors for PPC advertising networks that don't include Google, Yahoo, Bing, Looksmart and 7 Search.
What is ABC search, Findology, Superpages. Others will be accepted.
100
This is the most common issue advertisers face in today's online advertising world. (Don't think too hard about this one :)
What is making campaigns work. Lack of CPA goals being hit. Testing small and not seeing results.
100
This helpful technique allows for more targeted ads.
What is dynamic keyword insertion. Geo targeting.
200
Google recently changed its search format by adding this to the search results.
What is the knowledge graph. (The new sidebar shows key facts that users might want when they run specific types of queries, such as people, animals, and geographic locations.)
200
This new feature was just added to Ad Pad this week.
What is IP blacklisting. Also accepted are Canadian Provinces and increasing the ROC slots available.
200
This is the average minimum deposit for a 2nd Tier search engine. Bonus, this search engine has the highest minimum deposit.
What is $100, Baidu has a minimum deposit of $2,000.
200
This theory of optimizing towards a goal is sometimes done backwards. Think results versus spend.
What is to optimize based on ROI, not CPL/CPA.
200
These are some reasons for a high bounce rate.
What is broken link, pixel not firing. Video auto play. Sources not optimized.
300
Google recently joined forces with Facebook, Twitter and Yahoo to create this alliance
What is the Ads Integrity Alliance. (The alliance aims to develop policy recommendations and industry best practices to eliminate ads that promote counterfeit goods and malware, among other threats spread around the web by “bad actors.”)
300
How many clicks a day Ad Pad averages.
What is about 1.8 million.
300
This is 7 search's claim to fame.
What is low cost CPC's that convert well. Also will accept individual account managment.
300
Daily Double!!!! Above the fold, large easy to read buttons and not too busy are some examples of this
What is a landing page.
300
Name all the platforms eZanga currently offers.
What is PPC, SEM, Display, Contextual, SEO, ABC Package.
400
Hundreds of companies have recently spent a nice chunk of change for these newly offered website domains.
What is generic top-level domain (gTLD). Right now, there are 22 generic top-level domains (gTLDs), many of which are specialized (i.e. .aero for the air-travel industry, .gov for U.S. government sites, .edu for educational institutions), and many more country specific TLDs that are governed by ICANN (The Internet Corporation for Assigned Names and Numbers).
400
These are the three ways a customer can have the auto refil set.
What are 3 days working funds, start of the day min, and a fixed deposit.
400
This is the business model of AdMarketplace.
What is search syndication. This includes tool bar searches, yellow page type sites, parked domains etc.
400
The three main ways advertisers track their campaigns.
What is pixel, variables and server.
400
Rich asked us to do this for 15 minutes every day.
What is come up with new ideas that will help eZanga grow.
500
Microsoft just bought 300 of these from AOL for a billion dollars.
What are patents. AOL is selling more than 800 patents to Microsoft for $1.056 billion in cash. AOL will retain patents related to advertising, search, social networking, content generation and management, mapping and others, and Microsoft will license 300 more patents.
500
There have been this many versions of Ad Pad envisioned already to roll out in the next few years.
What is 3. Features to include: SEM managment, auto optimization, source capping etc.
500
Next to Google this is the fastest growing search engine.
What is Baidu.
500
These are things people do on Google that they shouldn't do on our network.
What is smart match, bid the same CPC, use a spreadsheet of campaigns for a $5000 a day budget for a $50 a day test.
500
These are the next two industry trade shows that eZanga will be attending.
What is Affiliate Summit East and SES West.