All About Howard Hanna
Lead Gen, Open House and Sellers
Seller Forms & Seller Consultation
Buyer Forms, Buyer Consultation, Core Services, Tools
Marketing and Negotiations
100

Who is the Chairman and CEO of Howard Hanna

Who is Hoddy Hanna

100

This digital marketing tool automatically creates listing ads on Facebook, Instagram, and Google to attract leads.

What is Boost?

100

This agreement gives the brokerage the right to market and sell the property and outlines the terms of the relationship with the seller.

What is the Exclusive Right to Sell Agreement?

100
Once you get into contract this is a great practice to keep on task. 
What is Transaction Timeline
100

This type of objection is often vague and conceals the buyer's true concern.

What is a smokescreen?

200

When was Howard Hanna Founded? 

What is 1957

200

This platform captures visitor information during open houses and sends automatic follow-up emails.

What is Spacio or Open 2 Close?

200

This digital presentation platform helps agents guide sellers through pricing strategy, market data, and the listing process.

What is Moxi Present (Hanna Presentations - Property Review or OH South Central Default Seller)?

200

This tool allows buyers to purchase a new home before selling their current one.

What is Buy Before You Sell?

200

A buyer says, “That offer is too high.” This negotiation technique involves asking open-ended questions to uncover their true concerns.  

What is probing or objection handling?

300

Only Howard Hanna offers comprehensive Mortgage, Insurance, Home Warranty & Title services all under one roof. We refer to this as?


What is One-Stop Shop

300

This tool can provide a snap shot CMA and provide insight on how to use their current equity. 

What is Percy Buyside?

300

This comprehensive Howard Hanna platform helps sellers coordinate services like painters, movers, and cleaners before going to market.

What is Hanna Home Concierge?

300

When you first meet with a potential client you will want to get this signed

What is Consumer Guide to Agency

300

Overcoming objections about your commission fee can be difficult.  You can show this to help overcome those objections.  

What is Value

400

What platform provides continuing education and self-guided courses for agents?

What is Hanna University?

400

You want to demonstrate your local expertise in a listing presentation. This tool allows you to showcase unique neighborhood reports tailored to the seller’s community.

What is LiveBy (Community 411)?

400

This is a report you create to show the sellers the protentional value in their home.

What is CMA(Competitive Market Analysis)   

400

You can include these in your purchase contract to protect your buyer and make your offer more appealing under certain conditions.

What are contingencies?

400

To be in control of your business an have a successful year, you need a ______

What is a Business Plan

500

Howard Hanna has 7 core values; Integrity, Pride, Stability, Caring and Growth. What are the last two? 

What is Enthusiasm and Diversity

500

A first-time buyer wants help choosing a home near good schools and short commutes.

What is Real Scout?

500

What is the first step in a strong listing consultation?

What is understanding the seller’s motivation and goals?

500

Doing this allows you to build rapport to determine your consumer's needs and wants 

What is Active Listing

500

This marketing tool offer campaigns and email blast that you can send out to your database.

What is Email Marketing+ or Active Pipe