Enter Title

Customer Expectations

100

Service standards are the business’ baseline                 L __ __ __ __ of customer service that must be delivered.  

level

200

Service standards make sure the level of service is always the s __ __ __,  which builds                            t __ __ __ __, and eventually L __ __ __ __ __ __.

Same

Trust

Loyalty

300

Customers form expectations by:

their previous e __ __ __ __ __ __ __ __ __,  

relying on r __ __ __ __ __ __ __ they have done, 

comparing with c __ __ __ __ __ __ __ __ __ __.

Experience

Research

Competitors