Questions
Fitco Reach
Studios
Fitco for Franchises
More FAQ's
100

What started the Fitco creation?

Xpo Mall didn't provide the capabilities studios needed for retail assortments and planning

100

What is the studio reach available upon Fitco Launch?

3,000 studios 

100

What can Studios Experience during the ordering process?

Seamless ordering

A streamlined ordering system and processing

Retail - all in one location 


100

Will Fitco only have approved vendors on the site (yes/no)?

Yes 

100

When Will the Fitco Transition Happen?

Dec 1

200

Is Fitco and Thirty Three Threads a joint entity?

No, they are their own separate entities 

200

what is the key phrase for the difference from the Xpo and the new fitco retail experience?

Retail Reimagined 

200

What is Fitco TV?

Online platform for retail support: 

-Product information 

- Merchandising 

- Key selling points 

- All vendors will be supported in Fitco TV 

200

Thru Fitco- If studios place an order that has multiple vendors in the PO, will they receive multiple invoices per vendor for the one purchase they made on Fitco?

No, they will only receive one invoice for the entirety of the order they placed 

200

What is purchased from Fitco and what is purchased from Xpo?

Fitco- any items for retail 

Xpo- items for Studio/equipment use that are not being sold

300

Fitco stand for?

Fit Commerce 

300

Does Fitco offer financing terms for Franchises (yes/no)? 

yes 

300

Are we bringing the same vendors from Xpo to Fitco?

No- we are working towards a curated assortments of vendors 

300

How does the Fitco Platform differ from the Xpo Mall?

- Seamless

- Easy to use

- All in one platform 

-Expanded assortments

- Greater Availability 

300

What will happen to credits on the Mall?

They will move over to Fitco

400

If you have questions in regards to 3rd party vendors for Fitco- who do you reach out to?

Tove Aaronson 

400

What does Fitco bring to the table?

We bring global scale, category-leading products, unmatched service and cutting-edge digital tools which results in faster, smarter, and more profitable retail across all vendors.

400

What are 2 of the Fitco Value to Franchisees?

- Unique Design 

- Improved Availability

- Centralized Ordering 

- Better Merchandising  

400

What is Fit Pay? 

Fit Pay is available to all franchisees on an approved credit basis. It lets you buy now…and spread the payments over 90 days, so cash flow finally stops inhibiting growth.

400

Will Fitco Replace Nuorder?

Yes

500

What does Xpo RDO team stand for?

Regional Directors of Operations 

500

Will Planograms be available via Fitco?

Yes, Starting December, studios can receive monthly recommended merchandising plans by franchise brand—what to buy, how much, and how to present it across categories. Studios can also book 1:1 sessions for tailored assortment and merchandising tips.

500

Who is the incredible person behind all the Fitco TV videos for brand visibility and product knowledge? 

Olivia Cirignani

500

Is there a customization option on Fitco? 

Yes, platform allows for easy customizations options through a drag and drop system 

500

What are 2 out of the 8 ways Convention be different this year?

  1. Pre-convention meetings on Saturday and Sunday

  2. New more efficient format pre-convention

  3. Smaller show floor

  4. Increased focus on integration of retail

  5. Franchise booths hallway move to show floor

  6. Franchise booth integration with 33Threads

  7. 33Threads staffing franchise booths

  8. 33Threads booth “open” 10 X 30