Ultra-Processed Foods
Kids’ Food Marketing
Health Effects
Ingredients & Labels
Better Choices
100

What does the term "ultra-processed" mean?

Foods industrially made with many ingredients, often far from their natural form.

100

What colors and designs do companies use to attract kids to processed foods?

Bright colors, fun fonts, cartoon mascots.

100

What are some health problems linked to eating too many processed foods?

Obesity, depression, cancer.

100

What is the first thing you should check on a nutrition label?

Serving size

100

Name one whole food you can eat instead of chips or cookies.
 

Fruit, nuts, or vegetables.

200

Give one example of an ultra-processed food.

Chips, candy, soda, instant noodles, packaged cookies. 


200

What popular characters are often used to market kids’ foods?

Cartoon or movie characters (e.g., superheroes, Disney figures).

200

How can processed foods affect kids’ energy levels in school?

Cause sugar crashes, fatigue, and difficulty focusing.

200

What does a long ingredient list often mean?

The food is highly processed.

200

What is a simple swap for soda?

Water, sparkling water, or milk.

300

What percentage of calories in the average American diet comes from ultra-processed foods?

About 60%.

300

What is the difference between how fruits/vegetables and processed snacks are advertised to kids?

Fruits/vegetables receive little marketing; processed snacks have flashy commercials and packaging.

300

What are “empty calories,” and why are they harmful?

Calories with little to no nutrients, leading to poor health.

300

What are “added sugars,” and why are they bad?

Sugars added during processing that contribute to obesity and poor health. 


300

Why is cooking at home better than eating ultra-processed food?

You have more control over ingredients and nutrition.

400

Why are ultra-processed foods cheaper and more common?

They use cheap ingredients, are mass-produced, and have long shelf life.

400

Why do companies target kids in food advertising?

Kids influence their parents’ purchases and become lifelong consumers.

400

Which chronic diseases are connected to ultra-processed food consumption?

Diabetes, heart disease, some cancers.

400

Name one ingredient often hidden under a different name.

High-fructose corn syrup (i.e., sugar).

400

What’s one way schools can encourage healthier eating?

Offer healthier cafeteria options, school gardens, or nutrition education.

500

What role does sugar, salt, and fat play in ultra-processed foods?

 They make the food hyper-palatable and addictive. 

500

How does packaging trick parents into thinking a food is healthy?

Featuring words like “natural,” “whole-grain,” or “low-fat” even when the food is highly processed.

500

How do ultra-processed foods affect the brain’s reward system?

They trigger dopamine, leading people to crave and overeat.

500

What does “natural flavoring” really mean?

A processed chemical extract—not necessarily healthy.

500

What’s one strategy YOU can use to avoid processed snacks?

Meal-prepping, carrying healthy snacks, or avoiding the junk-food aisle.