the appearance and content of a letter; includes the features used to emphasize important details
-bold, italics, etc.
What's style?
(1) the printed information at the top of business stationery; (2) the actual sheet of paper that bears the printed letterhead information
What's letterhead?
in a letter, the addressee's name and title and his or her company name, street address (or post office box number), city, state, and ZIP Code, same as the address on the envelope
What's inside address?
in a letter, the line that usually includes a courtesy title and the recipient's name and immediately precedes the body of the letter; also called greeting
What's salutation?
in letters, the style in which the salutation ends with a colon and the complimentary closing ends with a comma; the style most used by business writers
What's standard punctuation?
in business letters, the style in which no punctuation is used after the salutation and the complimentary closing
What's open punctuation?
in a letter, the typist's initials
What's reference initials?
in a letter, the abbreviation ci, c, or ce followed by the name of any person other than the addressee to whom the letter is being sent; can be used in memos and appears under the reference initials; appears in the heading of an e-mail as cc
What's copy notation?
letter style in which all the letter parts begin at the left margin, except for tables and other offset material
What's block letter format?
a letter format similar to the block format except that the date line, complimentary closing, and writer's identification begin at the center of the page
What's modified block format?
a letter that is not typed on letterhead stationery and in which the writer's address is typed beneath the signature at the end
What's personal business letter?
500 sheets of paper
What's ream?
common weight of paper for letterhead; one ream of paper is 500 sheets; four reams weigh 20 pounds; thus, the name 20-pound paper
What's 20 pound paper?
the "signature" of a paper manufacturer; found in better-quality paper
What's water mark?
stationery that measures 71 x 10½ inches
What's executive size stationery?
on an envelope, instructions for the post office that are typed in the upper-right corner below the stamp
What's mailing notations?