Google Ads
Micro: Email newsletters, account creation, time on site, viewing a product video, etc.
Macro: Sales, transactions, phone calls, RFQ forms, lead forms
What are conversions?
$1,387.50 board total
What is 10 hours of SEO consulting?
What is Push marketing?
Platform is used to build small business websites
What is Duda?
The year that Logical Position won the Growing Businesses Online Award from Google
What is 2018?
4 types of campaigns used within a Google Ads account
What are Search, Shopping, Display/Remarketing, and Youtube/Video campaigns?
Blogs are not included in this SEO service.
What is Onsite SEO consulting?
An audience built with your existing prospects
What is a lookalike audience?
Shopping function used for Logical Position's e-commerces websites
What is Woo-Commerce?
The physical locations of our office in newest to oldest
What is Phoenix, Denver, Charlotte, Austin, Chicago, Vegas, Portland?
How relevant and useful Google thinks your keyword is to someone searching for your product and services online.
What is quality score?
Good SEO practice lowers this in your Google Ads account
What is your cost-per-click?
Interests, demographics, and behaviors are used in this strategies
What are Logical Position's used audience segmentation?
Logical Position used this 3rd party platform for our Email Marketing services
Logical Position's six values
What is Fun, Transparency, Driven, Dynamic, Collaborative, and Integrity?
The total revenue generated from an ad campaign divided by the cost of that campaign.
What is Return on Ad-Spend (ROAS)?
An HTML title element that briefly describes the topic and theme of the page and first crawled by Google's crawlers
What is a Title Tag?
This package includes 2 starters, 2 premium, and 6 copy variations
What is the Premier Package?
Number of email addresses are needed from our prospects to be able to start Email Marketing services.
What is 500?
Logical Position's Chicago acquisition in August of 2015
What is Virtue Advertising?
These allow Google to automatically show your ad based on a “crawl” of certain pages of your website
What is a Dynamic Search Ad?
The file that tells Google how to crawl your website
What is robot.txt?
Logical Position uses this bidding strategy for Facebook campaigns
What is CPM (Cost per 1,000 impressions)?
What are the primary qualifiers for an Amazon opportunity?
Moved from Charlotte's to Chicago's Sales office.
Who is Cam Wright?