Stores general knowledge about the world such as facts, meanings, and concepts.
What is semantic memory?
A mental grouping of similar objects, events, or people.
Answer: What is a category?
Theory that knowledge is stored in a network of connected ideas.
Answer: What is a semantic network?
Mental structures that organize knowledge about objects, people, and situations.
Answer: What are schemas?
Automatic attitudes or stereotypes that influence understanding and behavior.
Answer: What is implicit bias?
Type of memory that includes personal experiences and events from your life.
Answer: What is episodic memory?
The best or most typical example of a category.
Answer: What is a prototype?
Process where activating one concept spreads to related concepts.
Answer: What is spreading activation?
A schema for how events usually happen in a situation.
Answer: What is a script?
A test developed at Harvard that measures automatic associations.
Answer: What is the Implicit Association Test (IAT)?
Memory for facts like “Paris is the capital of France.”
Answer: What is semantic memory?
Theory that says we classify objects by comparing them to the best example of a category.
Answer: What is prototype theory?
Nodes in a semantic network represent this.
Answer: What are concepts?
Schemas help memory but can also create these memory errors.
Answer: What are false memories?
The task used in class that measures associations between gender and careers.
Answer: What is the Gender-Career Task?
A disease where people lose knowledge about words and concepts.
Answer: What is semantic dementia?
Theory that says we classify objects by comparing them with specific examples stored in memory.
Answer: What is the exemplar approach?
Research method used to measure spreading activation by measuring response time.
Answer: What is a lexical decision task?
Schemas can cause people to remember information that fits their expectations.
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Answer: What is schema-consistent memory?
The task measuring associations between gender and science ability.
Answer: What is the Gender-Science Task?
Type of long-term memory that includes both episodic and semantic memory.
Answer: What is declarative memory?
This effect explains why people recognize typical category members faster than unusual ones.
Answer: What is the typicality effect?
Example: Hearing the word “doctor” makes it easier to recognize “nurse.”
Answer: What is spreading activation?
Schemas can lead to automatic beliefs about groups of people.
Answer: What are stereotypes?
Implicit biases often occur without this.
Answer: What is conscious awareness?