Tasty beverage bottled in Detroit that we give free to guests
What is Shinola Cola
100
Name of company where majority of leather is provided for leather goods. In operation since 1905 and located in Chicago, IL
What is Horween Leather
100
Small leather good launched for the professional in all of us. Made with signature leather, features a zipper, pen holders, card slots and pockets for ipads, journals and etc. $395
What is the Tech Portfolio
200
This watch is the first launched by Shinola. It comes in a variety of sizes and is worn by both men and women.
What is the Runwell
200
Founder of Fossil Inc. and Shinola
Who is Tom Kartsotis
200
Known as FAB, describes a strategy used when showing products to guests
What is Feature Advantage Benefit
200
A stitch used to secure an existing stitch on our leather goods
What is a tack stitch
200
Artist who will be hand painting items for guest after they spend $150 or more. Oct 4-8 only 11 guests.
Who is Brain Kasper
300
New watch that pays homage to a woman who values time and speed. Tribute to "the first lady of drag racing".
What is the Muldowney
300
Designed as a response to those who count Detroit out for manufacturing watches. Petite watch for women
What is the Birdy
300
Slogan used when getting a guests information to help them feel a part of something greater when purchasing something at shinola.
What is "Join the Movement"
300
Leather that is produced from the inner side of the hide. Offers a soft texture and touch
What is Suede
300
New leather item featuring a new color, Aubergine, smaller sleeker version of a larger bag already in production. Easy for travel featuring a crossbody strap and braided string for closure. Perfect day to night versatility.
What is the mini drawstring
400
Warranty supplied by shinola for watches
What is Limited Lifetime warranty
400
The first collaboration of its kind with Shinola. First time we have designed tested and partnered with a company outside of ourselves to make a product line/category.
What is Byrne Electric & (or) GE
400
Programming allowing us to give a guest a item free after fostering a relationship with them.
What is gifting
400
A soft, light woven fabric used for the lining of most small leather goods such as wallets
What is Faille
400
First of its kind in company history, automatic watch that is a tribute to a famous midwest fable. Launching Nov 4ty
What is the Lake Erie Monster Watch
500
A coating Shinola offers on watches for enhanced durability. $50 charge for the coating.
What is PVD or Physical Vapor Deposition
500
Building where GMC held a research facility which is now the head quarters, watch factory and name of the movements within the watches.
What is Argonaut Building
500
System (we have not used yet) in place to keep record of contact with guests and clients. Designed to enhance guest experience and build relationships.
What is CRM
500
Tanned with vegetable oil and have a wax coating finish. This type of leather is used on most small leather goods to provide durability and style.
What is Bridle leather
500
Famous stone unique to Michigan that will now be featured as faces of Shinola watches