Music
It is home to diverse cultures and religions, each with unique festivals and rituals.
Asia
_______ often commemorate important historical, religious, or cultural events and hold symbolic meanings within a particular community.
Festival
______ culture refers to the physical objects, resources, and spaces people use to define the culture.
Material
What are the 2 categories of Buying?
Panic Buying and Impulsive Buying
Learning Competency (Latest)
Discuss Ways to be an informed consumer
The Chinese Lantern Festival, or yuanxiao, falls on the ____ day of the first _____ month.
15th, lunar
Seoul Lantern Festival is an annual festival held every _______ in Seoul, ______ ______.
November, South Korea
The traditions, rituals, customs, beliefs, and intangible aspects underlying the festival are _______.
Non- material
Consumer Behavior refers to the _______, ______ and _______ of goods and services for the satisfaction of their wants.
selection, purchase, consumption
Name five (10) items that you usually want/need to purchase on the given online shopping application.
Lazada, Shein, Instagram, Tiktok Shop, Temu, Amazon, Facebook market, Grab Food, SM online, Food Panda
The whirling dervish festival is an annual celebration in Konya, _____, that commemorates the life and teachings of, _____ _____ the 13th-century Islamic scholar, poet, and mystic.
Turkey, Jalaluddin Rumi
The dancers wear long white _____ and tall _____, symbolizing the shedding of one’s ego. Their whirling movements and rising skirts are meant to represent the journey of the ____ towards God.
robes, hats, soul
Three types of lantern and its meaning.
Flying Lanterns- made of light paper and lifted by the hot air.
Floating Lanterns- are used during festivals near lakes, rivers, or ponds.
Hanging Lanterns- most common and practical style.
Learning Competency (Latest)
Discuss Ways to be an informed consumer
Buying Behavior is the ______ processes and acts of people involved in _____ and _____ products.
decision, buying, using
On the night of the Chinese Lantern Festival, streets are decorated with colorful ______, often with _____ written on them. People eat sweet ____ ____, watch dragon and lion dances, and set off fireworks.
lanterns, riddles, rice balls
Traditional Chinese instruments like the ______, ____, and ______ are often played during the festival.
guzheng, erhu, dizi
Give the 5 Festivals that we discussed. Identify the dance and its country.
Awa Odori - Japan, Talchum - South Korea, Jerash - Jordan, Whirling Dervish - Turkey, Dragon/Lion Dance - China
Consumer Buying Behavior refers to the study of ______ and how they _____ while deciding to buy a _____ or _____ that satisfy their needs.
consumers, behave, product, services
For marketers, understanding these behaviors is ______ because it helps them design products and marketing campaigns that meet the ____, _____, and _______ of their consumers.
essential, likes, dislikes, expectations
Learning Competency (Last Week)
The learners examine representative integrative creative works using relevant conventional and emerging concepts, techniques, processes, and/or practices in selected Asian performing and visual arts festivals/productions
Learning Competency (Last week)
The learners examine representative integrative creative works using relevant conventional and emerging concepts, techniques, processes, and/or practices in selected Asian performing and visual arts festivals/productions
Festivals provide opportunities for people to____, share ____, _____, and dance, and strengthen _____ social bonds.
unite, food, music, community
Consumer buying behavior is the study of how individuals or groups make decisions to purchase products or services that fulfill their needs and desires. It involves examining _____ _____ buy, ____ they buy, ____ and ____ often they buy, and from _____ they buy.
what consumers, why, when, how, where
Importance of Studying Consumer Behavior
Developing New Products, Achievement of Organizational Goals, Predicting Market Trends, Consumer Differentiation, Creation and Retention of Consumers, Dealing with Competition