Show:
Principles
Elements
Designing for the Client
Typography
Illustrator
100
Arranges elements around a central point and is used to promote unity or teamwork.
What is Radial balance?
100
A horizontal display of elements.
What is Horizontal Orientation?
100
Before coming up with a concept, you need to plan a strategy and set design objectives that meet your client’s needs. Then research information, material, and visuals about your subject, and start writing down your ideas. Make changes and decisions on those ideas with the client, and then generate final comps for the intended media. the This is the workflow in Graphic Production.
What is The design process?
100
A set of characters such as Arial, Times New Roman, Gills Sans, or Windings by themselves, like your immediate family.
What is a Font?
100
What is a type object that has two extra boxes, called ports, used to thread (flow) text from one area to another, in Illustrator
What is Area type?
200
Also referred to as asymmetrical balance, uses elements that counterbalance instead to create a harmonious composition. This type of balance gives the appearance of being casual energetic, or trendy.
What is Informal balance?
200
A network of intersecting horizontal and vertical guidelines that designers use for consistent placement and spacing of text and graphic elements within a unified theme on successive pages to create catalogs, books, newsletters, pamphlets, magazines, and so forth.
What are Grids?
200
Per the Professional Association for Design, the art and practice of planning and projecting ideas and experiences with visual and textual content.
What is Graphic Design?
200
The organization of elements in a design as though they belong together. It allows the designer to view individual components as one integrated whole.
What is Unity?
200
A horizontal or vertical line of text that begins where you click and expands as you enter characters, in Illustrator.
What is Point type?
300
A surface quality, like rust, velvet, or sandpaper.
What are Visual texture or Tactile texture?
300
A technique that involves the use of a horizon line that is placed to approximate the eye level of the artist. From this line, invisible lines or edges – called vanishing points – are directed to lead the viewer into the image.
What is Linear perspective?
300
Sketched variations of an idea, to help you create different possibilities for that idea.
What are Thumbnails or Abstract Roughs?
300
A group of fonts that share a basic character construction.
What is a Type family?
300
This is how you subtract a shape when using the shape builder tool in Illustrator.
What is Hold the Alt key?
400
A visual pattern of repeating elements that creates a sense of movement. It is constantly used in printed media as well as in architecture.
What is Rhythm?
400
Artist using fences, roads, stairways, and other techniques in a composition to create the effect of depth perception.
What is Leading line?
400
Shows exactly what the final design will look like when printed. The designer must take painstaking efforts to make sure everything is exactly what the client had agreed to in the final rough.
What are Comps?
400
The most widely used sans-serif typeface in the world.
What is Helvetica?
400
Illustrations logos, drawings, or clip art that can be enlarged to any size without affecting the quality of the original image.
What are Vector images?
500
Placing objects in the foreground to give a feeling of depth; or when another subject surrounds the main subject for emphasis. Using tree branches in the foreground, for instance, provides emphasis to a distant subject.
What is Framing technique?
500
Creating the illusion of motion can suggest an anticipation of movement either in slow motion or in this technique.
What is Stop action?
500
Shows indications for folding, cutting, bleeding, trapping, registration, and any special requirements.
What is a Print proof?
500
A popular serif typeface commissioned by a British newspaper in 1931 and can be found on both Apple and Microsoft computers.
What is Times New Roman?
500
The appearance style in Illustrator, that is saved in the Swatches panel, and can be applied to the stroke or fill of an object.
What is Pattern?