Company History
In which city did Heinz grow up and build his main factory?
Pittsburgh
What number is synonymous with Heinz?
57
What was the first condiment Heinz sold?
Horseradish
What souvenir did Heinz give out at the World's Columbian Exposition?
Pickle Pins
What was the name of Henry Heinz's first business?
Heinz & Noble
What three qualities did Henry aim for his products to be known by?
Quality, Consistency, & Taste
In what year did Heinz introduce its famous tomato ketchup?
1876
Before brand attractions became mainstream, Heinz built this family-fun site.
Heinz Ocean Pier
Why was eating processed food risky in the early 1800s?
Toxic additives, poor canning, & no government oversight
What initiative turned Heinz's salesmen into brand ambassadors?
57 Sales Manuel or employee conferences
To show freshness, what did Heinz first package their goods in?
Clear jars
Why did Heinz choose the number 57 for his company?
Psychological appeal/instinct
What was a factor that led to Heinz’s bankruptcy in 1875/6?
Economic depression, outstanding debt, strained cash-flows, & unexpected surplus
By 1910, how many countries was Heinz selling in? (+/-3)
20
What is another product type, besides condiments, that Heinz sold?
Ciders, Vinegars, Pickled Vegetables, & Mincemeats
Why was Heinz’s Manhattan sign so impactful?
First electric sign, never been seen before, & workers underneath