H&M History
what year was H&M founded
1947
What was H&M’s first name?
Hennes
name one of H&M's main competitors
Zara
what is the capital of Sweden
Stockholm
what does the "P" in Pestel stand for
Political
what does H&M stand for?
Hennes and Mauritz
How many micro seasons are there in fashion?
52
What is the fast fashion model centered around?
Quick and cheap production of clothes
What is swedens national meal
MEATBALLS
name a technological advancement H&M is utilizing
AI for customers and designers
1998
What did H&M first sell?
womens clothing
Where do most companies outsource for production?
China and Bangladesh
what are the colors of the swedish flag
blue and yellow
What environmental issue does fast fashion contribute to?
Microplastics, water pollution, waste, landfill
who is the current CEO of H&M
Helena Helmersson
Where are H&M headquarters?
stockholm sweden
Fast fashion contributes approximately this percentage to global carbon emissions
10%
What are Sweden's neighboring countries
Finland and Norway
What legal challenge does H&M face with customer data?
Data privacy laws
In 2004, H&M launched its first designer collaboration with this high-end fashion house.
Karl Lagerfeld
how many square feet is the largest H&M store and where is it
New York City, 63,000 square feet
The fashion industry is the second-largest consumer of this natural resource globally
water
What is Sweden's national language
swedish duh
Which PESTEL factor deals with inflation and consumer confidence
economic