column 1
Top 3 cuisines! What are they?
Italian, Greek, Japanese
Can you give an example of a trademark?
Nice Swoosh, any logo, slogan, etc.
What is tacit knowledge?
knowledge that is difficult to write down and often learned through experience, making it hard for competitors to imitate.
What is the average duration of a patent?
In most countries, this protection lasts about 20 years from the filing date.
Under which 3 conditions does the solo development make sense?
1. Strong competencies
2. Access to capital
3. No time pressure
Describe a hollow company.
- not investing in in-house capabilities > no skills and resources
- dependency on external sources
What is Léo's favourite fruit?
Passion Fruit
Why did the GM-Daewoo alliance fail in the strategic fit?
Clashing objectives, GM is cost oriented, Daewoo is RnD oriented
Who is the prime minister of the Netherlands?
Rob Jetten