The main objectives of Human Resource Management
What is attract and retain employees and ensure that they perform at a high level and contribute to the accomplishment of organizational goals
The main objectives of Oprations Management
What is designing, operating and controlling the transformation process that converts resources (labor, raw materials) into goods and services that are sold to customers
Product, Price, Place and Promotion are part of this
Marketing Mix (4 P's)
What is assets; What is liabilities + owner's equity
The total output from a factory in a day is 1000 units, and the total fabric necessary to produce the 1000 units is 100 m2. The partial productivity is
What is a partial measure of productivity of 10
An internal recruitment source
What is promotion, transfer, employee referral or former employees
The two types of costs we can distinguish between
What is fixed costs and variable costs
The four categories for segmentation
What is geographic, demographic, psychographic and behavioral
Projection of a company's assets, liabilities, and owner's equity at a specific point in time
What is balance sheet
A company's current liabilities equal €200; its fixed liabilities are €800; its assets are worth €1,375. The firm's net worth is
What is €375
One on the job training method and one off the job training method
What is coaching, job rotation, work placement or experiential exercise
What is lectures, videoconferencing, podcasts or virtual reality
An economic measure of efficiency that summarizes what is produced relative to the resources used to produce it
What is productivity
Developing a specific marketing mix to influence potential customers' overall perception of a brand, product line, or organization in general
What is positioning
The income statement of a firm compares these two
What is revenue and expenses
A company's current assets equal €150; its fixed assets are €300; its net worth is €225. The firm's liabilities are
What is €225
Three activities from the HR process
What is recruitment, decruitment, selection, orientation, training, performance evaluation, compensation or career development
Three examples of production inputs
What are raw materials, labor, natural resources, information, funds, machinery or equipment
One of the four targeting strategies a company can follow
What is mass marketing (undifferentiated), segmented marketing (differentiated), niche marketing (concentrated) or individual marketing (micromarketing)
An example of profitability ratio
What is ROA (Return on Assets) or ROE (Return on Equity)
A company can make the item for €100 per unit, but must buy a €10,000 in a new machine. A supplier offers the same product for a total price of €150 per unit. The break-even quantity when considering the make-or-buy decision is
What is 400 units
The three performance appraisal methods
What is trait approach, behavioral approach and comparative approach
An example of competitive advantage IN THE OPERATIONS SUBSYSTEM
What is cost reduction, quality improvement, delivery time reduction, flexibility increase or customer service improvement
The four keys to designing a customer value-driven marketing strategy
What is segmentation, targeting, differentiation and positioning
An example of internal self-financing
What is exercise results, reserves, remnants, provisions or amortization
We are considering two suppliers:
SUPPLIER A: Fixed costs = €400 / year | Variable cost = €7
SUPPLIER B: Fixed costs = €1,000 / year | Variable cost = €5
The annual break-even quantity for selecting one of the suppliers is
What is 300 units