The activity of setting up a business or businesses, taking on financial risks in the hope of profit
What is Entrepreneurship
The process of promoting and selling a consumer good, service or idea to a customer
What is marketing
Goods, services, and ideas are all examples of this
what is product.
Gender, age, race, income level, and education are all examples of this method of segmentation of a market
What are demographics
Assets = Liabilities + owner's equity
What is the accounting equation
Vision, passion, motivation, creativity, just to name a few.
What are characteristics of an entrepreneur
This component of the 4 P's is sometimes referred to as the distribution strategy and may include stores, both physical and online, and any other means by which the company can reach customers
What is place
Research and design takes place in this component of the 4P's
What is product
Lifestyles, attitudes, values, personality, and interests are all examples of this method used to segment a market
What are Psychographics
Another word for sales is this
What is revenue
The ability to make a living doing what you love, is an example of this
What is an advantage of entrepreneurship
This component of the 4 P's determines how much a product or service will cost.
What is price.
Profit is included in this component of the 4 P's
what is price
Rational, patronage, emotional, convenience, impulse and prestige are all examples of this for consumers
What is motivation
Accounts receivable is an example of this account type
What is an asset
a person who organizes and operates a business or businesses, taking on greater than normal financial risks.
What is an entrepreneur
Manufacturer, distributor, retailer, are all examples of this
What is a distribution channel.
Slogans, Logos and jingles are all part of branding, also this one of the 4 P's
What is promotion
City, state, and country are all methods of this type of market segmentation
What is geographic
Accounts Payable is an example of this account type
What is a Liability
Greater responsibility, higher risk, greater sacrifices, are examples of this...
What are disadvantages of entrepreneurship
This component of the 4 P's is defined as any communication used to inform, persuade, or remind consumers about a company's product.
What is Promotion
Bandwagon, Glittering generalities, statistics, testimonials, are all examples of this
What are Propaganda techniques
Occasions, benefits, loyalty, and usage rates are all examples of this type of market segmentation
What is Behavioral
This is the calculation for net income
What is revenue - expenses