Show:
Functions of Business
Which market segmentation is it?
Forms of Ownership
BMC
???
100

Function of business that deals with creating products and delivering services that people buy 

**daily functioning of a business like manufacturing, purchases, and logistics**

Operations

100
A food truck owner is creating their schedule for the summer. They want to target street festivals that have an attendance of over 3,000 people. 


Which market segmentation are they using?

Geographic

100

Which forms of business ownership have unlimited liability?

Sole proprietorship & partnership

100
This is the FIRST part of the BMC that a business must address

Customer problems/needs

100

how many toes does a cat have?

18

200

Function of business that deals with collecting, storing, securing, and analyzing data

Information management

200

A luxury car dealership is evaluating where they should open their store location.

They determine that they should target a town/community with an average household income of over $200,000.

Which market segmentation are they using?

Demographic

200

Which forms of business ownership have limited liability?

Corporation & Limited Liability Company (LLC)

200

This part of a BMC includes all of the ways a business will make its product/service available to consumers

Channels

200

Who did the Chargers lose to this week?

Raiders

300
Advertising, promoting, and selling would be an example of which function of business?
Marketing
300

Yeti coolers begins to target people who have a need for ice to remain cold for longer periods of time like campers, athletic teams, and movie production sets.


Which market segmentation is it?

Benefit

300

Which form of ownership has an ownership group made up of stockholders?



Corporation


Bonus 100 points - do all corporations offer stock to the public?

300

This part of the BMC includes the one thing a business does BETTER than everyone else.

In other words, it's the thing that makes them special compared to competitors

UVP (Unique Value Proposition)

300

Staff member here at EG who was a teacher when Marshall was a freshman at Hersey

Dr. Kelly

400

Recruiting, onboarding, training, hiring, and terminating are duties of which function of business?

Human Resources (HR)

400

A new cookbook app targets people who love to cook or are interested in getting into cooking.

Which market segmentation is it?

Psychographic 

400

How are LLC's taxed?

LLC's have tax flexibility-- they can choose which form of ownership they want to be taxed as

400

This part of a BMC includes all of the ways a business will bring in money

Revenue streams

400

Which country lost a war to emu birds?

Australia 

500
A company's mission (or reason for existing) is an example of which function of business?

Strategy

500

Having a rewards program that targets loyal customers and encourages repeat (high usage) consumption 


Which segmentation is it?

Volume

500

What is the biggest disadvantage of the corporation form of ownership? 

Double taxation


Corporate profits get taxed twice --> profits themselves, then shareholders pay capital gains tax on dividends from stocks

500
Revenue/profit, # of franchise locations, # of employees, # of app users, sales, & customer reviews would all represent which part of the BMC for McDonald's?

Key metrics