Entrepreneurship
Requested by investors
Business Plan or Pitch Book
Technology that enabled rapid increase in globalization
Shipping containers
How class starts most days
In the News
April 16
Due date for Pitchbook and Peer Evaluation
2025 Women's Beanpot Champions
Northeastern Huskies
Value Proposition
Statement that summarizes why a customer would choose your product or service.
4 Ps of Marketing
Product, Price, Place, and Promotion
Class Simulation
Food Truck Challenge
Freemium option
InternGenius
April 21, 2025
Date of Boston Marathon
Two forms of funding
Debt and Equity
Two parts of SWOT that focus on a company's internal capabilities.
Strengths and Weaknesses
Topic for podcast
Diversity
STEM Majors
Target market for Thirst Sync
Red, Green, Orange, Blue
Colors of the subway lines
How I Built This
Podcasts about entrepreneurs
Subset of all possible customers that company thinks may be most receptive to product.
Target Market
DEI
Diversity, Equity, and Inclusion
Peace-of-mind, style/aesthetics, convenience
Value proposition for Alarm Charm
NU located in two neighborhoods
Fenway and Roxbury
Where many business ideas come from
Identifying a need or solving a problem.
Two considerations when selecting a supplier.
Price, transportation costs, lead time, product quality, reliability, and reputation.
What is culture?
Set of assumptions, values, and beliefs.
Onomatopoeia
Vroom
European founders of Boston
Puritans in 1630