What social media platform was originally designed for professionals to network?
What is LinkedIn
What is the term used for the practice of using hashtags on social media to increase visibility?
What is Hashtagging
What is Subscriber
True or False: It's important to understand who you are creating content for and tailor your messaging to their interests and needs
True
What is my preferred outfit?
What is hoodie & jeans!
What is the name of the social media platform that is designed for short-form text-based content?
What is Twitter
What is the name of the feature that allows social media users to tag a location in their post?
What is Geotagging
What is one way to get started growing your email list?
1. Place an opt-in form on your website
2. Promote it on social media with links to sign-up
3. Offer exclusive promotions or offers to your subscribers
4. Host an event or webinar to attract new subscribers
Should Content Marketing focus on existing or new customers?
What is BOTH
What Facebook group do I admin with over 2.1K members?
What is Tooele Foodies
What is the name of the social media platform that allows users to create and join groups based on their interests?
What is Facebook
What is the term used for the practice of paying social media influencers to promote a brand or product?
What is Influencer Marketing
What email marketing tool has the most users?
What is Mailchimp
*According to recent statistics, Mailchimp has over 20MM active users worldwide
What is the term used for the process of creating and sharing valuable, relevant, and consistent content to attract and retain a clearly defined audience?
What is Content Marketing
What are the names of Ky's dogs?
Who are Sherlock & Bobbie
What social media platform is known for its "DMs" or direct messages?
What is Instagram or Twitter
What is the term used for the practice of promoting a brand or product on social media?
What is Social Media Marketing
What percentage of consumers check their email daily?
What is 90%
What is the term used for the type of content that is designed to drive a specific action, such as signing up for a newsletter or making a purchase?
What is Call-to-action (CTA) content
What instrument did I play in my high school band?
What is Electric Bass
What social media platform is known for its short-form video content?
What is TikTok
What is the term used for the practice of creating and sharing original content on social media to build a following?
What is Content Creation
What is the process of sending a series of automated emails triggered by a subscriber's behavior or activity called?
What is Email Automation
Why should your business follow a content calendar?
What is my 2023 Word of the Year?
What is Sustainability