Oracle Portfolio
Oracle Portfolio
Personas
Questions about Jessi
100

When was Oracle founded?

June 16, 1977

100

Where was Oracle founded?

Santa Clara, CA

100

Name of internal tool at Oracle to look up personas?

Persona central
100

What are my dogs names?

Luna and Alaska

200
Who is our CEO?
Safra Catz
200

What is Oracle hybrid?

use of On-premises and Cloud

200

True or False: C-Suite level personas will know more about the tools used over lower level personas

False

200

How old are my dogs?

10 and 6

300

Name 3 cloud applications

ACX

ERP

HCM

CX

SCM

300

Reasons why on-premises offerings are compelling? (4)

data control

less vendor dependency 

less on-going costs

customization

300

What were some of the tools mentioned in class that can be used outside of persona central to give you insight into a persona and/or company?

Marketing Intelligence Report
LinkedIn Sales Navigator
Google news
10k report
ZoomInfo
Career page or company website

300

Where did I go on my last vacation?

Bahamas


400

How many employees does Oracle Corporation have?

132,000


400

Where is Larry Ellison's island at?

Lana'i, Hawaii

400
Name 1 pain point of a CMO
  • I don't own the customer experience
  • Unable to deliver consistent cross-channel customer experience
  • I’m daunted by technical complexity
  • Struggles to build a data-driven marketing organization
  • Trouble making sense of all the data to prove value
400

What is my husbands name?

Nathan

500

Oracle Cloud key differentiators? (6)

Complete

Open

Secure

Choice

Autonomous 

Intelligent

500
What is our mission statement?

Our mission is to help people see data in new ways, discover insights, unlock endless possibilities 

500

How does persona knowledge help me? (all 4 to get points)

engage in conversation

target your messaging

improves credibility 

improves customer dialogue value

500

What did I study in college?

Animal Science