Start up
Entrepreneurial mindset
Marketing
Roles
Finance
100

what does distribution channel mean?

A method used to get a product from the manufacturer to the end-users

100

what does critical thinking mean?

Using one’s mind to solve a problem in the best way by considering various potential
solutions to the problem

100

what is a business plan?

A document that addresses the concept, customers, and capital for a business

100

what is a CFO?

The chief financial officer holds a leadership role within a business. The CFO oversees a
company’s finances

100

what does acquisition cost mean?

Costs incurred by a business

200

 what does innovation mean?

A new idea, product, or method

200

what is a growth mindset?

Believing that one can accomplish anything with hard work

200

what are demographics?

Statistical data that refers to particular groups within a population

200

what is a CEO?

The chief executive officer holds a leadership role within a business. CEI oversees a
business’s operations and resources and makes the major decisions for the company

200

what is a fixed cost?

Costs a business has that remain the same no matter the volume of production

300

what is a lean canvas?

A one-page document discussing key information commonly seen in a business plan

300

what does problem-solving mean?

The process of coming up with solutions to solve a problem

300

what does marking mean?

A form of communication between businesses and customers which relays a message
promoting services and/or goods

300

what is a COO?

The chief operating officer holds a leadership role within and business. The COO is
responsible for overseeing the day-to-day administrative and operational functions of a business

300

what are operating costs?

The expenses incurred for running day-to-day tasks in a business

400

what does pitch deck mean?

A presentation given to potential investors to provide a brief overview of the business plan to earn another meeting

400

what is a risk?

The possibility of something negative happening. In the context of a small business, possibility of loss of time and money

400

what does marketing plan mean?

A written plan that outlines a company’s marketing strategy

400

what is a customer?

An individual or business that purchases goods and services from a business

400

what is a royalty fee?

Fees paid for the use of a brand name or image

500

what is a prototype?

A preliminary product, commonly a product with minimum viability, from which to test and
develop

500

what is self-reliance?

trusting one’s self, goals, and progress

500

what is a target market?

The group of customers a company chooses to market its products and services

500

 what is an employee?

An individual hired by a cómo may and compensated for their work

500

what are variable costs?

Fluctuating costs that a business has spending in production