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Lisa List
100

As of June 2026, Heritage has an experiential space directly across from this convention center surrounded by brand new high rises and Hudson Yards shopping.

What is the Javits Center?

100

This state supplies the largest share of Las Vegas' 40MM+ annual visitors, 25% of which drive in via I-15.

What is California?

100

You can bank on this advertiser supporting Da Bears on the Chicago digital 10x10 network all football season long.

What is PNC Bank?

100

On game days, Cubs fans pack the streets of this neighborhood before and after games.

What is Wrigleyville?

100
This great state was the birthplace of Frank Sinatra, Jalen Brunson, Whitney Houston and Lisa Buongiovanni.

What is New Jersey?

200

From warehouse roots to rooftop cocktails, this Williamsburg street became Brooklyn’s answer to a downtown Manhattan lifestyle corridor.

What is Wythe Ave?

200

This NHL team brought Las Vegas its first major professional sports championship.

Who are the Vegas Golden Knights?

200

Home to brownstones, young families, and affluent professionals, Park Slope was a strategic choice for this hospital's cancer care messaging.

Who is New York Presbyterian?

200

This arena is home to the Bulls & Blackhawks and is surrounded by four Heritage 10x10 digitals.

What is the United Center?
200

Lisa decided to use her free will to train for this athletic event held annually on the first Sunday in November because she is insane.

What is the NYC Marathon?

300

Carrying around 70K passengers each weekday, this iconic orange vessel boasts incredible views of the NYC skyline and docks right across from SI-010 and the Empire Outlets.

What is the Staten Island Ferry?

300

Heritage has digital bulletins along the corridor to this airport that reach visitors just minutes before they arrive at the Strip.

What is Harry Reid International Airport?

300

Green Day frontman Billie Joe Armstrong rocked out on NY-021 in headphones from this brand, famous for its roots in punk rock. 

What is Marshall?

300

Not to be confused with the rock band, this neighborhood is home to some of Chicago's most affluent residents, DePaul college students and CHI-014.

What is Lincoln Park?

300

Lisa was born on this holiday.

What is Mother's Day?

400

This Times Square corner domination offers one-of-a-kind creative opportunities - four static panels, a full motion digital screen, extensions, 3D buildouts... even a climbable rock wall.

What is the Pentacular?

400

While tourists flock to Las Vegas Boulevard, IYKYK this nearby, heavily trafficked corridor provides direct access to traffic heading to and from the Las Vegas Convention Center.  

What is Paradise Road?

400

You can bet this advertiser could be seen on Heritage digitals across every key Chicago neighborhood during March Madness.

What is Bet365?

400

This comedy institution where Joan Rivers, Tina Fey and Steve Carell got their starts sits steps away from CHI-403.

What is Second City?
400

Lisa has been fortunate to work at the same agencies alongside some fantastic OOHomies over the years - name three who currently work at Talon/Evolve.

Who are Ryan Laul, Meghan Walsh, Megan Josephson, Nikki Sharma, Mike Masone?

500

Situated on 6th Ave amongst daily Holland Tunnel congestion, this Soho hotel is home to the Jimmy rooftop bar and one of Heritage's most popular units, dual-walls, NY-016.

What is the Modernhaus?

500

CES generates an estimated economic impact of more than this amount for Las Vegas each year (within $50MM).

What is $300 million?

500

To bring its holiday campaign to life in Soho, this brand transformed dual walls NY-016 into a fashion statement by covering the model's dress with real sequins.

What is ASOS?

500

Murals, taquerias and art galleries help define this colorful Chicago neighborhood just southwest of downtown and home to three Heritage bulletins.

What is Pilsen?

500

Lisa has three non-holiday favorite days of the year - name one.

What are the Yankees Home Opener, Marathon Sunday and Spring Daylight Savings?