Customer Discovery
Finance
Market Research
MMDC
100

This type of data collection tool uses both printed and digital assessments.

What is a survey?

100

A funding source that gives prior to production or profit.

Pre-Seed Funding / Angel Investor 

100

A plan for how a company will reach customers and deliver its product.

What is a go-to-market strategy?

100

A business document used to organize a project an invite vendors or contractors to bid on projects. 

What is a Request For Proposal (RFP) ?

200

This type of data collection tool utilizes in-person, virtual or OTP conversations.

What is an interview ?

200

a fundamental financial metric used to evaluate the efficiency, profitability, or gain generated from an investment relative to its total cost.

What is ROI (Return On Investment) ?

200

The specific group of customers a business aims to serve.

What is a target market / customer ?

200

A localized economic development where local government divert tax revenue for a specific development. 

What is Tax Incentive Financing (TFI) ?

300

A detailed, hypothetical description of the customers who get the most value from your product.

What is an Ideal Customer Profile (ICP) ?

300

When a company makes an public offer or sells their bsuiness in an acquisition.

What is an Exit?

300

the method or pathway a business uses to bring its products or services to market and make them available to customers, either directly or indirectly.

sales channels

300

Layering grant and loan funding to fund a collaborative development project. 

What is Capital Stacking ?