Hibu/Thryv
What are two ways you can tell whether a site has been built by Hibu or Thryv?
Logo's in the google tab and legalese in the footer
What is Auto Shop Solutions main mechanism for creating online visibility?
SEM marketing (pay per click)
What is the #1 reason our customers frequently site for working with us?
Customer service
Name two examples of other services a local provider typically offer?
Branding consultation, email/mailers, print materials, signage, loyalty programs
What are the three core components of the Mitchell1 marketing offering?
Shop management, Social CRM, Website
What does it mean to be a Google Premier Partner?
You get that designation by spending a certain amount every year on google ad words.
What is the $ range of monthly fees for Auto Shop Solutions packages?
$195-$1295
What year was Back to the Future released?
1985
What is the difference between a web developer and a marketer?
Web developer is technical, Marketer focuses on content and visibility
How does Mitchell1 market their product?
1099 contractors
Which social media outlets does Hibu focus on managing?
None, they will help you create a page.
Auto Shop Solutions focuses on Custom built sites, what is the main drawback of that approach?
Custom content is new to the internet and often never searches well.
What is our guaranteed resolution time on website changes?
What is a backlink? Give an example.
A link found on a website that directs to an outside resource and that resource also points back to the website.
Link to AC Delco PSC program and link back from their GM Partner Perks customer portal.
What is the typical contract length for Mitchell1?
12-27 months
What is the main advantage of using Hibu/Thryv?
Local account management
What color is a Giraffes tongue?
Dark blue
What are two disadvantages to using a family/friend/customer to build your website?
They generally don't have any experience with SEO management for repair shops. Criticism and change requests can be uncomfortable.
What risk do you run in working with a local provider?
If they go out of business or decide to quit and go get a job, you are dead in the water.
What is the social CRM? Can you name the website it integrates with?
Review generation service that focuses on collecting feedback from customers post service. SureCritic
What is Hibu's google review average score?
3.1
Who does Auto Shop Solutions use for tire integrations?
Tire connect
What are two examples of DIY website builders anyone can use to make a website?
Wix, Wordpress, Godaddy, Squarespace, Weebly
What is something you can say to a prospect who says they only shop local?
"I work for a small company, trust me I prefer to support local business as well. My guess is you use an iphone or have your telco through some big company like ATT, not because you really want to but because it's the best option. It works the same way with our service, it just works, no headaches, no big bill, just a small team of people that understand how to represent your business."
What is the main draw back of Mitchell1's shop management tool?
Not cloud based