Deliverabilty
These are the 3 requirements of Yahoo + Google for all bulk senders
1. Branded sending domain
2. Default sender email address aligns with the sending domain
3. DMARC record in place on the domain
A customer wants to enable smart opt in on their form but they aren't able to. These are the two requirements for smart opt-in, and this is the article to detail how to implement!
What is the "How to use Smart Opt-in to collect SMS consent in sign-up forms" help center article
I want to send a one off email to one person in Klaviyo. But how??
This guide could surely help!
What is the "How to send a personal email in Klaviyo" help center article
A customer has a date triggered flow and is confused about why profiles are not being queued. A good starting point would be…
What is the "Understanding how date-based flows schedule recipients" help article?
Ryan Dooley's band is called THIS!
What is Glacier?
A customer is reporting that they are landing in spam and doesn't know why.
A quick look at this tab will probably give us some answers as well as a link to this article
What is the deliverability tab and the "How to repair your sender reputation" help center guide?
A customer reaches out saying their form is displaying weird on their site. The form looks normal in the Klaviyo form editor but the font size and placement is not the same on site. Probably the issue is…
And probably this article details this too...
What is Conflicting CSS?
What is the "Troubleshooting sign-up forms" help center guide
I want to know how to review the KM of a campaign, what sending strategies mean, how to review the information, etc.
This guide seems helpful!
What is the IKB "Troubleshooting: Campaigns"
What even is a webhook?
Or better yet, this help article can give you the answer.
Or even better YET! This IKB can help you troubleshoot webhooks.
Simply put, webhooks create a comprehensive way for all your marketing and data tools to talk to one another.
What is "Understanding webhooks in flows"
What is "Troubleshooting and FAQ: Flow webhook actions and error codes"
Ack! Customer hub!
This IKB guide has some unique situations outlined but in most cases it's suggested to escalate to this team
What is the "Troubleshooting & FAQ: K - Service, Customer Hub" IKB guide
What is the Backline Team!
What the heck is DMARC anyway?
This guide has the answer!
DMARC stands for domain-based message authentication, reporting, and conformance. It is a protocol that uses SPF and DKIM to determine the authenticity of an email, giving domain owners the ability to protect their domain from unauthorized use.
What is the "Understanding email authentication" help center guide
A customer notes 200 submits on their sign up form but only 130 profiles in the list that corresponds to the form.
These are two possible reasons, and this is the article that notes them.
What is the "Understanding why form submissions and list sizes differ" help center article
What is a UTM parameter?
Or even better, what guide can you use to better understand what they are?
UTM parameters are small codes added to the end of links that help Google Analytics and other site traffic tracking tools to identify where your visitors originated from. By adding UTM parameters to your Klaviyo email, SMS, WhatsApp and push, you can better understand how the messaging you send through Klaviyo contributes to your overall traffic and conversions.
Understanding UTM tracking in Klaviyo
A customer is creating an abandoned cart template in a flow triggered by the Checkout started event and wants to show all items in the event. This kind of block is needed and this guide provides a great video detailing the set up process
1. what is a Dynamic Table Block?
2. what is the "How to build dynamic blocks in a flow email" help center guide?
A customer is asking about how they are billed. They have an email plan, SMS, and push notifications. This article would sure be helpful!
BONUS: They also ask if they send a SMS campaign that is 172 characters to 1,989 UK SMS subscribers, how many credits will it cost?
What is the "How Klaviyo billing works" help center guide.
BONUS: 19,890 credits
A customer reports being on a blocklist that is not Spamhaus.
This macro could save you an escalation, but if the customer pushes back, feel free to send to this team
Macro: Blocklist explanation
Team: Frontline D&C
A customer is seeing an error when filling out their single step form on their website. The error occurs after they add their email and press submit.
There are a few things this could be, name one!
What is:
- the form is missing a list to submit to?
- the public API key is not allowlisted on the domain
- A VPN is blocking the Klaviyo JS
DAILY DOUBLE:
A customer wants to have a profile property added when someone clicks on a specific link in a campaign. Can they do this? This article would certainly help…
What is the "How to update a profile property when someone clicks a link" help guide?
BONUS: follow the guide and create a link that would create the property "Jeopardy", value "Bonus", and redirect to klaviyo.com.
What are the two possible options when adding a past profiles and when are they available, when are they not? (this article has the answers!)
what is the "Understanding how adding past profiles works in Klaviyo" help center guide
This feature allows customers to translate templates into multiple languages, pretty intelligent!
What is Smart Translations!
Check out "How to enable Smart Translations" and the other smart translation guides for more info and very helpful videos.
A customer wants to set up dedicated click tracking.
First I'll check this.
If it's static, I'll verify that a CNAME record from this guide is in place with this.
If it's dynamic, I'll do this.
Either way, I'll escalate to this team.
A customer wants to set up dedicated click tracking.
First I'll check their branded sending domain.
If it's static, I'll verify that a CNAME record from the "How to set up dedicated click tracking" is in place with MX Toolbox (third party DNS record checker).
If it's dynamic, I'll escalate directly to Frontline D&C.
Either way, I'll escalate to Frontline D&C.
A customer wants to create an A/B test that shows a form to 50% of site visitors and not show a form to 50% of site visitors.
Is this setting possible when creating an A/B test? If not, is there a workaround?
This isn't achievable natively when creating an A/B test - BUT - we can set one version of the form to show only after 1000 seconds.
Profiles are unlikely to stay on a page for more than 1000 seconds so it's likely they will not see the form. There are caveats (like that it will display after that timeframe).
A customer sent a campaign last week to 30,000 profiles and had a coupon in the template.
This week they are sending to the same recipients again and they see a warning that there are not enough coupon codes available.
What should they do? More importantly what IKB has the answer?
They can ignore the warning and send the campaign if the coupon has not expired and the recipients are the same! This warning should not prevent the send from occurring
What is the "Troubleshooting: Using Coupons in Campaigns and Flows" IKB guide
A customer has an internal alert set up in a flow but when they add an email to the send to section of the internal alert, the confirm your internal alert subscription is never received.
The customer has a branded sending domain in place, the send from email aligns with that domain and the Dmarc policy is set to p=reject.
This Zendesk ticket has the exact explanation for what's happening AND the solution.
DAILY DOUBLE:
Emily will send you a template in a moment. There are three syntax errors in the template. First to preview the template without an error gets the points
KO: WivgWk