KP History
This decade marks the founding of Kaiser Permanente.
What is the 1940's?
This online portal serves as a repository for brand assets and design tools, helping users create content that conforms to KP brand guidelines.
What is the KP Brand Center?
This region has the highest number of Kaiser Permanente members.
What is "Southern California"?
They are the EVP over our National Health Plan.
Who is Brandon Cuevas?
KFHP
What is Kaiser Foundation Health Plan?
Kaiser Permanente was one of the first healthcare organizations to implement this type of medical record system.
What is electronic health records (EHR)?
This symbol must always be used with the KP logo.
What is the "®" registered trademark symbol?
These are the 4 "hospital" regions in Kaiser Permanente.
What are Northern California, Southern California, Hawaii, and Northwest?
They were CEO of Kaiser Hospital & Health plan before Bernard Tyson.
Who is George Halvorson?
MRN
What is Medical Record Number?
In the 1950s, Kaiser Permanente expanded its services to this U.S. state, known for its large agricultural industry.
What is Hawaii?
This principle emphasizes the importance of making communications accessible to everyone, including those with disabilities.
What is "ADA compliance"?
They have been the Regional President for the Mid-Atlantic States since 2023.
Who is Israel Rocha, Jr.?
They lead Ethics and Compliance.
Who is Jackie Baratian?
LMP
What is Labor Management Partnership?
This physician co-founded Kaiser Permanente alongside industrialist Henry J. Kaiser.
Who is Dr. Sidney Garfield?
In KP's brand voice, our "tone" is described as welcoming, confident, knowledgeable, and this.
What is caring?
Kaiser Permanente exited these three markets in the 1990's.
What are Texas, North Carolina, and the Northeast?
I provide the voice of Kaiser Permanente in commercials.
Who is Allison Janney?
MSCC
What is Member Service Contact Centers?
The original purpose of Kaiser Permanente was to provide healthcare for workers on this major construction project.
What is the Grand Coulee Dam?
This type family is preferred for KP's brand communications, though Arial and Helvetica Condensed are acceptable substitutes.
What is "Avenir" or "Avenir Next"?
They have served as the Regional President of Kaiser Permanente Colorado since 2019.
Who is Mike Ramseier?
They are a former Kaiser Permanente doctor best know for "The Hangover" but now they try and guess singers in disguise.
Who is Ken Jeong?
CCC
What is Care Connectivity Consortium?