Conditioning
Memory
People
100

He published a framework for categorizing educational goals and levels of learning

Benjamin Bloom

100

The first major process in formation of a memory, involves forming a memory code

Encoding

100

Russian psychologist known for classical conditioning experiments with dogs

Ivan Pavlov


200

Psychologist who studied observational learning in animals and humans

Albert Bandura

200

A problem with memory recall where an individual cannot recall memories from before a specific (usually traumatic) event

Retrograde Amnesia

200

American cognitive psychologist, known for operant conditioning

BF Skinner

300

a learned reaction to a conditioned stimulus that occurs because of previous conditioning

Conditioned Response

300

The series of vivid memories linked to a major event

Flashbulb Memories

300

He studied forgetting through the memorization of nonsense sounds and careful measurement of how well he could recall them

Hermann Ebbinghaus

400

when an individual that has learned a response to a specific stimulus responds in the same way to new stimuli that are similar

Stimulus generalization

400

Atkinson & Shiffrin created this model in 1968 to describe the structure of human memory

The Multi-Store Model of Memory

400

American cognitive psychologist who has studied the falsehoods associated with repressed memories and has produced studies that are overall critical of how reliable people believe memories to be

Elizabeth Loftus

500

“Actions that are followed by desirable outcomes are more likely to be repeated while those followed by undesirable outcomes are less likely to be repeated.”

Thorndike's Law of Effect

500

multilevel classification system based on common properties that helps to organize information in LTM

Conceptual Hierarchy 

500

American psychologist who posited the existence of sensory memory

George Sperling