Lesson 6-Presentations and Business Blogs

6.1-6.2

100

What are two ways to distribute Webcast?

Live Streaming and On demand

200

What is a podcast?

A podcast is a series of media files, including audio or video files that are downloadable through web syndication. Web syndication is the process of pushing content out to third-party sites so it is publicly available to users who want to subscribe to a web feed.

300

What is the rule of three in presentations?

Express your concept

Emphasize the concept

Make concept memorable

400

When planning presentations what are somethings to consider? 

Prior knowledge

Demographics

Personality

Audience needs

Audience values and constraints

500

Martha has been asked to research the audience for a webinar that will be held in two months. Martha is unsure about how to capture this information. Which method will be the best way for her to get data on the audience?

Require a webinar registration that asks the right questions to get the data needed.

6.3-6.4

100

What is the main format of the rule of three in a presentation?

Introduction, Body, and Conclusion

200

Of the 6 presentation formats give at least 2?

Single presenter

Interviews

Panel discussions

Interactive

Question-and-answer

Demonstrations

300

What are the 4 types of presentations discussed in lesson 6?

Slide presentations

Webinars

Webcasts

Podcasts

400

Elise attended a webinar where four experts talked and answered questions. A moderator kept the webinar on topic and ensured all experts had the chance to respond. She really liked this approach because different viewpoints were shared. What type of format is she referring to?

Panel discussion

500

Felix maintains the editorial calendar for the social-media writers. Next, he needs to estimate how long it takes to develop a post. He knows the standard number of images per post is two. What else should Felix include in his estimate?

Determine the average length and time to research and write a post.

6.5-6.6

100

When promoting your presentation how do you determine which platform you will use?

Depends on your target audience (beginners, advanced audiences, professionals, or executives).

200

Give at least 2 examples of common visual aids used in presentations. 

• Whiteboards
• Flip charts
• Slides
• Images
• Graphics and charts
• Videos
• Handouts

300

When delivering your presentations what are some things to consider when talking to your audience?

Here are some tips to achieve this:

• Always talk to someone in the audience.
• Do not focus on the back of the room.
• Focus on one person at a time and speak to them.
• Make eye contact with that person so they feel like you are just talking to them.
• Look for their reaction (a nod, smile, or so forth) to what you are saying and then move on to another person.
• Do not spend too long on any one person.
• Speak slowly enough that the audience can absorb what you are saying.
• Pause between points.
• Purposefully move around or gesture to the audience.

400

Sophie is coaching her team on how to present. She warns them about anxiety and suggests that the anxiousness can be managed. Which strategy could she share that would help with feeling nervous before a presentation?

Prepare and rehearse your presentation.

500

What does this lesson say to think about when promoting your presentation?

start 3-4 weeks out especially if collecting payment and do not flood social media sites with your promotions for your presentation. Make sure there is a pause between your posts. If you spam each channel, people will tune you out.

6.7-6.8-6.9

100

What is Trackbacks?

The trackback sends an excerpt of the content with the notification. You must manually create the trackback.

200

What is Pingbacks

You do not need to create these because they are automated. Pingbacks do not send excerpts of content with the notifications. They are @username on Twitter

300

What are two techniques given to do if you get anxiety before presentations? 

• Practice deep breathing.
• Perform relaxation exercises.
• Use visualization techniques.
• Smile.
• Drink water.
• Chew gum before the presentation. Make sure you get rid of it before the presentation.
• Move around.

400

Why do businesses use blogs? Give at least 2 reasons.

• Develop a reputation as an industry leader.
• Engage with customers.
• Build brand loyalty.
• Capture referral traffic.

500

Mario needs webinar strategies to help engage a quiet audience during the question-and-answer period. He found many ideas on the Internet. Which of the following would be the best choice for Mario?

Turn the tables and ask them questions to get the conversation started.

MISC

100

What is a webinar?

 online, interactive seminars, or meetings

200

What is a webcast?

A Webcast is a live broadcast of a media file, such as a presentation or a video, to a large audience over the Internet

300

What is web syndication?

the process of pushing content out to third-party sites so it is publicly available to users who want to subscribe to a Web feed

400

There are several things to keep in mind when live streaming, give at least 2.

• Keep it short —
• Add captions — 
• Use a popular app to get your broadcast seen — X Live and Facebook Live are popular apps with built-in audiences.
• Archive the video so it can be played later on-demand — Your initial audience for a live stream might be a couple of hundred people. By archiving the broadcast, you can expand your reach exponentially.
• Be aware of vertical video trends — Traditionally, videos are recorded horizontally. Because most people hold their phones vertically, this format does make the user rotate their phone horizontally to view the video.