Early History
The first magazine appeared
When is 17th Century (France)?
This act assigned magazines to lower postage rates which lowered the cost of distributing
What is the Postal Act of 1879?
Carries a host of consumer ads
What is Consumer Advertiser Type?
Largest US Magazine Chain (by Circulation)
What is Time Inc.?
This is a major part of the cluttered media landscape
What is Magazines?
The first political magazine appeared
When is 1704 (London)?
A style of newspaper reporting that emphasized sensationalism over facts
What is yellow journalism?
Top Magazine in 2011
What is AARP The Magazine?
Print Titles under Time Inc.
What is People, Time, Sports Illustrated, and InStyle?
This has played a central role in transforming the United States from a producer society to a consumer society
What is Magazine publishing (advertising and public relations)
The first colonial magazine appeared
When is 1741 (Philadelphia)?
Journalists in the progressive era that attacked established institutions and leaders as corrupt
What is a muckraker?
Playboy started in this year
When is 1953?
This department secures clients, arranges promotions, and places ads
What is Advertising and Sales?
These magazines provide essential info about politics, society, and culture
What is Contemporary commercial magazines?
This amount of magazines failed between 1800-1825
What is 500?
An editor’s rewrite of a reporters story, in a narrative form with an interpretive point of view
What is interpretive journalism?
Targets particular groups of consumers
What is Demographic Editions?
Print Titles under The Hearst Corporation
What is Cosmopolitan, Esquire, Elle, and O: The Oprah Magazine?
These have more freedom than other medias to encourage and participate in democratic debates.
What is Magazines?
Started the first magazine directed towards a female audience
Who is Sarah Josepha Hale?
Radios highest competitor due to its broad audience
What is General-Interest Magazines?
These two major marketing innovations also helped ease the industry into a new era
What is regional and demographic editions?
This department focuses on single-copy and subscription sales
What is Circulation and Distribution?
This helps us think about ourselves as participants in a democracy
What is Contemporary commercial magazines?