Best Practices
Avoid using this in case study headings
Client name
We offer cybersecurity, telecom and networking solutions.
Missing Oxford comma after telecom
An infographic should have at least how many statistics?
4
Kellianne has an unhealthy obsession with this singer
Taylor Swift
A common, more cost-effective project delivery method in construction
Design–build
A good rule of thumb for CTAs is to make them how long?
Two sentences
We're open until 5 PM.
5 p.m.
How many industries max can you list in a brochure?
8
Merideth controversially doesn't like this food
Cheese
IT service on an as-needed basis
break/fix
Ideally, the number in a statistic should be where in the sentence?
Towards the beginning
Our in-depth knowledge compliments our years of industry experience.
complements
Eyebrow text should be roughly __ characters
30
Lucy's role in our team culture
Team Captain
What does UCaaS stand for?
Unified communications as a service
How are addresses now formatted in collateral unless the client specifies otherwise?
City, State
Want to Learn More About Our Services?
"To" is capitalized when it comes before an infinitive verb
Use this video direction for a logo animation scene in a script
Animated Background
Logo Animation
Tim was born in what country?
Russia
What is the current tax credit for solar?
26%
A script should ideally be around how many words long?
120-140
Our highly-effective IT support is there right when you need it.
No hyphen for -ly adverbs
Facebook, Instagram, LinkedIn
Kristin's team (brand) name
Kristian Dior
This material is a secondary protection for your roof deck
Underlayment