Supply chain disruption causes...
What is decreased output during Covid due to lack of demand
What is shortages in materials needed to create products
What is traffic jams in our ports
An ________ takes place every time something is sold.
What is exchange
Purchasing is...
what is obtaining goods and obtaining goods and services for use in the operation of a business or for resale
Promotion is...
what is communicates information about products services images or ideas to customers or clients to influence their purchase behavior
Poor Government Policies Such as
what is
Environmental hurdles put on oil companies to drill and refine oil
OPEC is not producing as much oil (Organization of Petroleum Exporting Countries)
Push to go green without a plan
Form Utility is _________ or producing things.
What is making
Pricing is...
what is the determination of an exchange price at which the buyer and seller perceive optimum value for a good or service
Distribution is...
what is physical movement or the transfer of ownership of a good or a service from the producer to the customer
Too much money in our economy Why?
what is
Too much government stimulus
Federal Reserve printing too much money
Production being outpaced by demand
________ Utility is making a product available at the right time of year or a convenient time of day.
What is time
Product Planning is...
what is the process of creating a product in response to market opportunities
how would you be able to fight inflation?
what is
Raising interest rate
Contracting money supply
Reward people for buying treasuries
All are done to try to slow down or cool the economy.
Even though there is a lot a government can do to increase inflation, they have little control over fixing it.
Information Utility is the ___________ added to a product through communication.
What is usefulness
Financing is...
determining the need for and availability of financial resources to aid in marketing activities
what causes inflation?
what is
Increase in production cost
Increase in money supply
Worker shortages
Supply shortages
Fossil fuel policies
Possession Utility is the _________ to aid ________ in owning goods.
What is ability and customers
Marketing Information Management is...
what is gathering recording analyzing and disseminating information to aid in making marketing decisions