Marketing Basics
The process of promoting,selling,and distributing a product or service.
What is Marketing?
A Document that outlines your business goals and strategy.
What is a Business Plan?
This type of advertising appears on search engines like Google.
What is Search Engine Marketing (SEM)?
He co-founded Microsoft in 1975.
Who is Bill Gates ?
The total money your company earns before expenses.
What is Revenue?
This "P" stands for the cost a customer pays for product.
What is Price ?
this is often referred to a 'Elevator Version" of your business idea.
What is an Elevator Pitch?
A content strategy that focuses on providing value to attract customers.
What is Content Marketing?
She started the beauty brand Fenty.
Who is Rihanna ?
Costs that do not change with production level.
What are Fixed Costs?
Segmenting a market based on age, gender, or income is known as this.
What is Demographic Segmentation?
The first version of a product, used to test an idea.
What is a Minimum Viable Product (MVP)?
SEO stands for this.
What is Search Engine Optimization?
Co-Founder of Apple who helped revolutionize personal computing.
Who is Steve Jobs ?
The amount left after subtracting costs from revenue.
What is Profit ?
This type of research helps companies understand what customers want.
What is Marketing Research?
Entrepreneurs who repeatedly build and sell businesses are called this.
What are Serial Entrepreneurs ?
Influencers often use this platform to market products with stories and reels.
What is Instagram ?
This founder started Amazon From his garage.
Who is Jeff Bezos?
Money a start up raises from outside investors.
What is Funding or Capital ?
The Four Ps of marketing include Product , Price, Promotion, and this.
What is Place?
A financial backer who invests in startups in exchange for equity.
What is a Venture Capitalist?
Tracking user activity on a website is often done using this Google tool.
What is Google Analytics?
The founder of Tesla and SpaceX.
Who is Elon Musk ?
A forecast that shows income and expenses.
What is a Financial Projection or Budget?