Marketing I
What is Marketing?
CONNECTING A BUSINESS TO ITS TARGET MARKET
Which segmentation is "The Where"
Geographic
What are the 4 P's?
Who played the role of Jack Dawson in the popular film Titanic?
Leonardo DiCaprio
Who is often referred to as the “King of Pop”?
Michael Jackson
What purchases that are made after a good amount of thinking, consideration, and logic?
Rational
How much did a 2025 Super Bowl Commercials for 30 secs to 1 min will cost?
$8,000,000
What is an online advertising where advertisers pay a fee every time a user clicks on one of their ads.
Pay per Click
Who is the famous rapper behind albums like “The Slim Shady LP” and “The Marshall Mathers LP”?
Eminem
Which has more sugar – a lemon or a strawberry?
Lemon
Name 2 Social Media advertising platforms that are very popular?
Facebook, IG, Tik Tok, Youtube etc
What group of people who have the same social, economic, and/or educational status.
Social Class
Which segmentation is "The Why"
Psychographic
At what temperature does rain turn to snow?
32 F
What is the highest-grossing Broadway show of all time?
The Lion King
What type of advertising businesses that target older, less digitally engaged audiences.
Print Advertising.
What Motivates Customers?
Buying Motives
What are the 2 Primary Factors Affecting Buying Motives?
Rational and Emotional
Who sings the song "24K Magic"
Bruno Mars
'Who sings the song "Shape of You"
Ed Sheeran
What are the Four Consumer Product Classification Types: affect how products are marketed.
1. Convenience
2. Shopping
3. Speciality
4. Unsought
Name the 7 type of advertising methods?
Print, Broadcast, Mobile, Out of Home, Social Media, Direct Mail, and Pay per Click
Name the 4 types of Segmentations
'Who sings the song" Like the way you lie"
Rihanna and Eminem
What year did Netflix, previously a DVD rental business, introduce streaming services?
2007