Duties and Responsibilities of Marketers
Managing, researching, advertising, development
What is areas marketers work in?
This team checks on employees and implements workplace policies. They also discuss the workplace etiquette within the company.
What is Marketing and Human Resources?
Based on reach of social media post and sales growth.
What is evaluating marketers?
Paid vacation and sick days, health care, company phones or cars
What is a benefit?
Means to develop products and promotions to please larger groups of people.
What is mass-marketing?
It is always necessary to do in areas of marketing to in order to be memorable.
What is building a brand?
This team helps with social media marketing and can create technology to market products or services. The company's website is a joint process with this team, marketers, and others.
What is Marketing and Information Technology?
Chief Executive Officer, Chief Operating, Chief Financial Officer
What is who is evaluated by executives?
$133,000 annually
What is salary for advertising and promotional managers?
Price, Production, Promotion, and Place.
What is the Four Ps of Marketing?
As a marketer, there is an ultimate goal that must be met as a responsibility of their job.
What is increasing sales?
This team communicates to see when the product can start being sold in the market. Advertisements often times use release dates to get consumers excited about the product.
What is Marketing and Supply Chain?
Truthful, Factual, and Clear
What is data on digital marketing?
$144,000 annually
It consists of all the individuals or households that want goods and services for personal consumption or use and have the resources to buy them.
What is the consumer market?
Advertising Managers, Promotions Managers, Marketing Managers, Marketing Consultants, Digital Marketing Managers
What are common jobs in the marketing field?
This team provides the marketing department with budgets so marketers can use an efficient amount of money to advertise. They also discuss budgets and contracts.
What is Marketing and Accounting?
Job Search and Prep: Internship/externship experience, LinkedIn connections/contacts, Career Center
What are ways to start the job searching process?
Job Search and Prep: Creativity, public speaking skills, understanding of what drives sales/interests.
What are skills to have in preparation for a Lehigh Graduate?
What are steps in conducting marketing research?
Reports to the Board of Directors. Customers want quality products and services and investors want high sales.
This team lets the marketers know how the business is doing and will adjust their promotional efforts as to how the company is performing. They also manage the money being spent throughout the marketing department and communicate to ensure the product/service presented to customers/investors is engaging.
What is Marketing and Finance?
Job Search and Prep: Resume and cover letter editing and interview preparation
What are Career Center resources?
Job Search and Prep: Digital expertise, strong economics background.
What are educational skills to have in preparation for a Lehigh Graduate?
What are the three parts of a marketing concept?