Marketing Jeopardy - 9/11/2023

General Knowledge

100

We do this in order to get a taste of "reality," rather than relying on reporting

Cars on the Road

200

We should always take this into account when planning for start dates and completion dates. Afterall, something things take 9 months to complete, no matter what.

Pregnancy or Gestation

300

This is how we know whether a test is likely to lead to an actionable result

Pre-Reporting

400

Critical problems deserve this

Parallel attack

500

If we're stuck on a problem, or feeling a lack of inspiration, this is a great tool to reach for

Whack Pack

Fallacies

100

"But I've already invested $10,000, I can't stop now!"

Sunk Cost Fallacy

200

"I've only been learning about crypto currency for a month or so, but I'm really getting the hang of it! Let me konw if you ever have any questions, or need any help - I'm your man!"

Dunning-Kruger Effect

300

After weeks of slowly declining sales, Mary noticed a slight uptick last week, noting that "things are looking up!"

Texas Sharpshooter

400

A Mary and Bob walk into Baskin Robins. Bob turns to Mary and asks, "So what'll it be, chocolate or vanilla?"

False Dichotomy, Black-or-White, False Binary

500

The mistaken belief that past events influence future events

Gambler's Fallacy